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iRubric: The History of Advertising rubric

iRubric: The History of Advertising rubric

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The History of Advertising 
Advertising Social Responsibility Laws
Reference lecture and presentation on the History of Advertising. Research and report on a specific time frame of Advertising. You must prepare a powerpoint presentation with the following slides: (a) title slide, (b) Introduction, (c) timeline information for specific advertisments during the stated given timeline (d) Ads, pictures, or other artifacts from that time line, (e) closing slide and (f) a works cited page. You must also prepare a one page paper with the information that you have obtained and a hand-out, flyer for your specific area.
Rubric Code: Y3296B
By pebido
Ready to use
Public Rubric
Subject: Business  
Type: Presentation  
Grade Levels: 9-12

Powered by iRubric Presentation Rubric
  Poor

5 pts

Fair

10 pts

Good

15 pts

Excellent

20 pts

Organization
20 pts

Presentation must cover the parameters as listed above and have all slides mentioned, as well as the paper and flyer. Paper must be at least one page typed and double spaced. All slides must be in sequence.
Poor

Audience cannot understand presentation because there is no sequence of information. More than two of the above slides are missing. Presentation does not include a paper, or other elements of the project is lacking.
Fair

Audience has difficulty following presentation because student jumps around. Most of the slides are present and only one may be missing. Presentation does include a paper, but the paper is not in the correct format. Some elements of the project are lacking.
Good

Presentation of in
formation is logical, and in a sequence in which the audience can follow. All of the slides are present. Presentation does include a paper,
the paper meets the standard but is not exceptional. It is one page in length. The project meets the standards and covers all of the above details adequately.
ritt
Excellent

Presentation of information is logical, interesting and sequence can be easily followed by audience.
Subject Knowledge
20 pts

Information is explained in depth through the presentation and the presenter does not read from the slides.
Poor

Presenter does not have grasp of information; student cannot answer questions about subject.
Fair

Presenter is uncomfortable with information and is able to answer only rudimentary questions.
Good

Presenter is at ease with expected answers to all questions, but fails to elaborate.
Excellent

Presenter demonstrates full knowledge (more than required) by answering all class questions with explanations and elaboration.
Graphics
20 pts

Backgroud should not detract from presentation, and citation ( at the end of the presentation) should state references. You must also provide a one page paper
and a hand-out to the class.
Poor

Presenter uses superfluous graphics or no graphics or a hand-out is not provided.
Fair

Presenter occasionally uses graphics that rarely support text and presentation.
Good

Presenter's graphics relate to text and presentation.
Excellent

Presenter's graphics explain and reinforce screen text and presentation. Handout is exceptional with color.
Mechanics
20 pts

Poor

Presentation has four or more spelling errors and/or grammatical errors, to inlude the one page paper.
Fair

Presentation has three misspellings and/or grammatical errors, to include the one page paper.
Good

Presentation has no more than two misspellings and/or grammatical errors, to include the one page paper.
Excellent

Presentation has no misspellings or grammatical errors, to include the one page paper.
Eye Contact and Elocution
20 pts

Poor

Presenter reads all of report with no eye contact, mumbles, incorrectly pronounces terms, and speaks too quietly for students in the back of class to hear.
Fair

Presenter occasionally uses eye contact, but still reads most of report.
Presenter's voice is low. Student incorrectly pronounces terms. Audience members have difficulty hearing presentation
Good

Presenter maintains eye contact most of the time but frequently returns to notes.
Presenter's voice is clear. Student pronounces most words correctly. Most audience members can hear presentation.
Excellent

Presenter maintains eye contact with audience, seldom returning to notes. Presenter uses a clear
voice and correct, precise pronunciation of terms so that all audience members can hear presentation.



Keywords:
  • Presentation



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