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iRubric: Marketing Poster and Presentation Rubric

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Marketing Poster and Presentation Rubric 
Marketing Poster and Presentation Rubric
Students will create a poster designed to market a production that was recently viewed. The poster will contain information relevant to advertising the musical. Students will provide a creative and colorful poster designed on poster board (1/2 or full-sized poster board). Do not submit your design on computer paper. The poster should address the following questions: - What theater will it run in? - When? - Who will star? - Who produced? - Who wrote it?
Rubric Code: WX8WXWB
By AmyKarlsson
Ready to use
Public Rubric
Subject: Music  
Type: Project  
Grade Levels: 9-12

Powered by iRubric Poster Design
  Advanced

4 pts

Proficient

3 pts

Needs Improvement

2 pts

Failing

1 pts

Content Knowledge

Advanced

The poster includes all information relevant to the topic. The poster is creative, clear and concise.
Proficient

Poster includes all relevant information; however, it is not very well-organized or easily understood.
Needs Improvement

Poster does not have all of the relevant information. Information is presented in an unorganized fashion and may be hard to understand.
Failing

The poster does not include the required information.
Work quality/effort

Advanced

The work done exceeds all expectations and shows that the learner is proud of his/her work. The effort that was put into this task is the best it can be by the learner.
Proficient

The work was done with good effort that shows what the learner is capable of. It is evident that time was put into this poster and presentation.
Needs Improvement

Work is done with fair effort, but the quality is still not what the learner is capable of. It is evident that the work was rushed.
Failing

Work is done with little effort, quality is not what the learner is capable of. It is evident that the work was rushed and little time was spent on the final product. Work is incomplete.
Creativity

Advanced

Eye catching. Great use of colors, texture, shapes, and spacing on poster. Artwork is the students own & is neat. Writing is easy to read. Shows the student can express ideas through art.
Proficient

Contains students own writing and drawing. Lots of colors, shapes, and appealing design. Shows the student spent time creating and designing the poster.
Needs Improvement

Not very appealing. Limited use of creative materials. Not alot of color/shapes/design. Most of the artwork is the student's own.
Failing

Lacks original artwork. Does not make good use of space on the poster. Messy. Lacks color.
Format

Advanced

Poster is of exceptional quality and presentation. Nothing hanging or falling off.
Proficient

Poster is correct size, clean and neatly displayed. No items falling off.
Needs Improvement

Poster board is damaged or poorly presented. Some items possibly falling off.
Failing

Poster is not on required poster board. Pieces/items falling or hanging off.
Presentation

Advanced

Student speaks clearly and can articulate the purpose behind each choice he/she made for the poster's design. Student is able to clearly describe his/her plan to market the production.
Proficient

Student speaks clearly and can articulate the purpose behind most choices he/she made for the poster's design.
Needs Improvement

Student does not speak clearly, but can articulate the purpose behind some choices he/she made for the poster's design.
Failing

Student does not speak clearly and cannot articulate the purpose behind the choices he/she made for the poster's design.



Keywords:
  • Advertising a musical



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