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iRubric: Marketing Mix Project Rubric
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Marketing Mix Project Rubric
Marketing Mix Project Rubric
Your task is to summarize the 4Ps of the marketing mix for three different companies. Your project must contain all elements of the marketing mix (product, price, place, promotion, and people.)
Rubric Code:
UX9X497
By
karitoms
Ready to use
Public Rubric
Subject:
Vocational
Type:
Project
Grade Levels:
9-12
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Presentation Rubric
Fair
1 pts
Good
2 pts
Excellent
3 pts
Organization/Presentation
Fair
Audience has difficulty following presentation because it follows a loose organizational pattern. Little preparation demonstrated.
Good
Student presents information in logical sequence which audience can follow. A good deal of preparation was demonstrated.
Excellent
Student presents information in logical, interesting sequence which audience can follow. Student was fully prepared for presentation.
4 Ps of Marketing Mix + People
Fair
Ps of marketing mix were not explained.
Good
Presentation covered some of marketing mix in relation to event that was created, but lacked clarity.
Excellent
Presentation fully explained all 4 Ps + People of marketing mix in relation to created event.
Grammar, spelling
Fair
Presentation contained ten or more errors.
Good
Presentation contains more than three errors but less than ten.
Excellent
Presentation contains less than three errors.
Comparison
Fair
Effectiveness is not discussed
Good
Effectiveness is somewhat reflected.
Excellent
Effectiveness is discussed for all companies.
Keywords:
Presentation
Subjects:
Vocational
Education
(General)
Types:
Project
Presentation
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