iRubric: Marketing Mix Project Rubric

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Marketing Mix Project Rubric Marketing Mix Project Rubric Your task is to summarize the 4Ps of the marketing mix for three different companies. Your project must contain all elements of the marketing mix (product, price, place, promotion, and people.) Rubric Code: UX9X497 By karitoms Ready to use Public Rubric Subject: Vocational Type: Project Grade Levels: 9-12

Presentation Rubric
	Fair 1 pts	Good 2 pts	Excellent 3 pts
Organization/Presentation	Fair Audience has difficulty following presentation because it follows a loose organizational pattern. Little preparation demonstrated.	Good Student presents information in logical sequence which audience can follow. A good deal of preparation was demonstrated.	Excellent Student presents information in logical, interesting sequence which audience can follow. Student was fully prepared for presentation.
4 Ps of Marketing Mix + People	Fair Ps of marketing mix were not explained.	Good Presentation covered some of marketing mix in relation to event that was created, but lacked clarity.	Excellent Presentation fully explained all 4 Ps + People of marketing mix in relation to created event.
Grammar, spelling	Fair Presentation contained ten or more errors.	Good Presentation contains more than three errors but less than ten.	Excellent Presentation contains less than three errors.
Comparison	Fair Effectiveness is not discussed	Good Effectiveness is somewhat reflected.	Excellent Effectiveness is discussed for all companies.