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iRubric: Food Marketing Project rubric
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Food Marketing Project
Rubric Code:
QX6CB49
By
meaghobrn
Draft
Public Rubric
Subject:
(General)
Type:
Assessment
Grade Levels:
9-12
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Food Marketing Project
1 pts
2 pts
3 pts
Inclusion of all components
1
Not all components were finished or handed in
2
All component were handed in but were disorganized or incomplete
3
All component were handed in and were organized
Target Group/Technique descriptions
1
Missing or vague
2
Included but lacked detailed
3
Very detailed and comprehensive
Presentation
1
Not engaging, incomplete or unrehearsed
2
Engaging but incomplete or unrehearsed
3
Engaging, complete rehearsed
Campaign
1
Minimal effort was put into the campaign
2
Effort was put in but certain aspects could have been done with more detail, thought, visual interest or consumer consideration
3
Believable, realistic, engaging, visually interesting, consumer consideration was thorough
Visual Appeal
1
Little to no color, images. Does not attract attention
2
Has sufficient color and images but does not attract attention
3
Has color and images and attracts attention
Subjects:
(General)
Types:
Assessment
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