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iRubric: Persuasive Speech rubric

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Persuasive Speech Persuasive Speech This rubric is designed to score your ability to persuade your class about the topic of your choice. Your success will depend on your speaking skills, as well as the presentation of your research and your ability to support your argument. Rubric Code: Q7XAW9 By teriturner Ready to use Public Rubric Subject: Communication Type: Exam Grade Levels: 9-12

Persuasive Speech
	Excellent 10 pts	Good 8 pts	Fair 6 pts	Some Improvement 4 pts	A Lot of Improvement 2 pts	Unacceptable 0 pts
Introduction	Excellent Does a good job of grabbing attention, relating to the audience, stating a clear thesis statement/previewing major points, and provides a smooth transition into the body of the speech.	Good The introduction does all but one of the requirements needed to earn an excellent rating.	Fair The introduction does all but two of the requirements needed to earn an excellent rating.	Some Improvement The introduction is missing 3 of the requirements needed to earn an excellent rating.	A Lot of Improvement There is an introduction, but it is lacking all of the requirements needed for an effective introduction.	Unacceptable Introduction was not present; speaker started with the body of his/her speech.
Body	Excellent Provides clear, organized support of the thesis statement (evidence); transitional statements are used to allow the speaker to moves smoothly from one point to the next; speaker continues to keep audience attn. by using interesting language.	Good The body does all but one of the requirements needed to earn an excellent rating.	Fair The body does all but two of the requirements needed to earn an excellent rating.	Some Improvement The body is missing 3 of the requirements needed to earn an excellent rating.	A Lot of Improvement The body is missing 4 of the 5 requirements for an effective body and an excellent rating.	Unacceptable The body was not present and the speaker did not support an argument presented in the thesis statement.
Conclusion	Excellent Does an excellent job of restating the purpose, and summarizing the major points; it connects with the audience; the speaker calls the audience to take action; the speaker ends with a lasting closing statement that leaves the audience satisfied.	Good The conclusion does all but one of the requirements needed to earn an excellent rating.	Fair The conclusion does all but two of the requirements needed to earn an excellent rating.	Some Improvement The conclusion is missing 3 of the requirements needed to earn an excellent rating.	A Lot of Improvement The conclusion is missing 4 of the 5 requirements for an excellent rating.	Unacceptable The conclusion was not present; the speaker ended by stating something like, "that's it; that's the end."
Persuasive Structure/Technique	Excellent Does an excellent job of covering the material/answering possible questions; uses a mature level of presentation skills; uses a logical argument; appeals to audience (needs); uses all appeals of reason	Good The speaker does all but one of the requirements needed to earn an excellent rating. Uses two of the three appeals to reason	Fair The speaker does all but two of the requirements needed to earn an excellent rating. Uses one of the the three appeals of reason	Some Improvement The speaker is missing 3 of the requirements needed to earn an excellent rating. Confuses the meanings of the appeals to reason	A Lot of Improvement The speaker is missing 4 of the five requirements for an excellent rating. Doesn't include any of the appeals of reason	Unacceptable The speaker was not persuasive and did not present a mature logical argument.
Delivery	Excellent The speaker was enthusiastic and passionate about the charity; kept eye contact; used clear, enunciated language; used a good rate of speed; body language was effective and not distracting.	Good The speaker does all but one of the requirements needed to earn an excellent rating.	Fair The speaker does all but two of the requirements needed to earn an excellent rating.	Some Improvement The speaker is missing 3 of the requirements needed to earn an excellent rating.	A Lot of Improvement The speaker is missing 4 of the requirements needed to earn an excellent rating.	Unacceptable The speaker fumbled through the speech; the speech seemed unrehearsed and as if the speaker was just presenting anything that he/she could think of just to give a speech.
Voice	Excellent Effective volume, diction, rate, and expression were used. Appropriate pauses were used	Good Could be heard clearly. Good expression and rate	Fair Could be heard somewhat clearly. Fair expression and rate	Some Improvement Could be heard some of the time or somewhat difficult to understand. Little expression.	A Lot of Improvement Could be heard vaguely or somewhat difficult to understand. Little expression.	Unacceptable Difficult to hear or understand. No expression in voice.
Eye Contact	Excellent Eye contact with all of the audience throughout whole speech.	Good Eye contact with some of the audience.	Fair	Some Improvement Little eye contact.	A Lot of Improvement	Unacceptable No eye contact.
Body Language	Excellent All body language showed enthusiasm: stood straight, hand gestures emphasized, facial expressions matched speech mood.	Good	Fair Stood straight, appropriate hand gestures, appropriate facial expressions.	Some Improvement Some slouching, little facial expression, hand gestures distracting.	A Lot of Improvement	Unacceptable Slouched, blank facial expression, fidgeting.
Time	Excellent 3:00-5:00	Good 3:00-2:00	Fair 1:59-1:00	Some Improvement	A Lot of Improvement 0:31-1:00	Unacceptable 0:30-0:00

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