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Making a Student Commercial 
Commercial
Rubric for evaluating student commercial
Rubric Code: P229924
By dramamama22
Ready to use
Public Rubric
Subject: English  
Type: Presentation  
Grade Levels: K-5, 6-8

Powered by iRubric Presentation Rubric
  Poor

1 pts

Fair

2 pts

Good

3 pts

Excellent

4 pts

Organization

Poor

Audience cannot understand presentation because there is no sequence of information- defined beginning, middle, end.
Fair

Audience has difficulty following presentation because students jump around from beginning, middle, end.
Good

Students present information in logical sequence which audience can follow. Time constraints are
followed.
Excellent

Students present information in a logical and captivating sequence so the audience can follow (audience wants to watch it again). Time constraints are followed.
Acting

Poor

Student reads from script and makes no eye contact on camera. No blocking or blocking does not have a purpose.
Fair

Student frequently looks at script. Little eye contact is made with camera. Little to no blocking.
Good

Student maintains eye contact most of the time and rarely looks at script. Blocking is purposeful.
Excellent

Student maintains eye contact on camera or towards the audience. Student knows script well and does not need to refer to it during the commercial. Blocking is well thought out and purposeful.
Volume and Clarity

Poor

Student mumbles, incorrectly pronounces terms, and speaks too quietly for viewers to hear. No slate.
Fair

Student's voice is low. Student incorrectly pronounces terms. Audience members have difficulty hearing commercial. Rushed slate.
Good

Student's voice is clear. Student pronounces most words correctly. Most audience members can hear commercial. Slate is clear, but not enthusiasm.
Excellent

Student uses a clear voice and precise pronunciation of words. Student is enthusiastic. Audience members can easily hear and understand student. Clear slate with enthusiasm.
Script

Poor

No script or not readable and with several misspellings. Too short or too long. No information about where or how to buy product.
Fair

Partial script turned into teacher or barely readable. Performance is completely different that what was turned in without talking to the teacher first. Audience does not know where or how to buy product.
Good

Script is complete and matches the performance, but not where to buy products or very little information about where or how to buy product.
Excellent

Script is complete with where or how to purchase the product (website, phone number, stores, etc.). Script is turned into the teacher by EACH student in the group. Complies with school standards for appropriateness in language and
action.
Length

Poor

30 seconds or under.
Fair

30-55 seconds
Good

60-90 seconds
Way over without talking to the teacher first
Excellent

60-90 seconds. You can be 10 seconds over or under.



Keywords:
  • Presentation



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