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iRubric: Writing Assignment Grading Rubric
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Writing Assignment Grading Rubric
Writing Assignment Grading Rubric
This rubric is for grading student's written assignments in Marketing Communications
Rubric Code:
L5C59X
By
ehinckley
Ready to use
Public Rubric
Subject:
Business
Type:
Writing
Grade Levels:
Undergraduate
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Criterion
Substandard
(N/A)
Poor
(N/A)
Fair
(N/A)
Good
(N/A)
Exceptional
(N/A)
Content
40 pts
Substandard
- Content is incomplete.
- Major required topics are lacking or not all included or poorly discussed.
5-10 pts
Poor
- Major criteria is addressed, but not well supported or discussed.
15-20 pts
Fair
- Content is accurate
- Content is mostly complete
25-30pts
Good
- Major points are stated clearly and are well supported.
30-35 pts
Exceptional
- Purpose of the writing is clear & effective.
35-40 pts
Organization & Structure
20 pts
Substandard
- Structure detracts from the message of the writer.
-Assignments are inconsistent.
- Paragraphs are disjointed and lack transition of thoughts.
5 pts
Poor
- Assignments not easy to follow.
- Introductions do not preview all major points.
- Paragraph transitions need improvement.
- 10 pts
Fair
- Structure & content of assignments are clear.
15 pts
Good
Well done, but could have used a bit more polishing.
18 pts
Exceptional
Clear, Concise, and Compelling throughout every assignment
20 pts
Grammar, Punctuation & Spelling
25 pts
Substandard
- Paper contains numerous grammatical, punctuation, and spelling errors.
5-10 pts
Poor
Paper contains some grammatical, punctuation, and spelling errors.
10-15 pts
Fair
- Paper contains few grammatical, and a few punctuation and spelling errors.
15-20 pts
Good
Paper contains very few grammatical, and a few punctuation and spelling errors.
20-23 pts
Exceptional
- Paper contains less than 1-2 errors in grammar, punctuation or spelling.
- Language is clear and precise.
25 pts
Professionalism
15 pts
Substandard
Not professionally presented.
0-3 pts
Poor
Minimal attention to professionalism
5-8 pts.
Fair
Average presentation - not suitable for a job interview.
9-11 pts
Good
Well done, but not at 100% - one more round of tweaking would have helped.
12 -13 pts
Exceptional
Professionally concepted & produced. High level of professionalism & attention to detail.
15 pts
Keywords:
Writing
Subjects:
Accounting
Arts and Design
Biology
Business
Chemistry
Communication
Computers
Dance
Engineering
English
Finance
Foreign Languages
Geography
Geology
Health
History
Humanities
Journalism
Law
Math
Medical
Music
Philosophy
Physical Ed., Fitness
Physics
Political Science
Psychology
Science
Social Sciences
(General)
Types:
Exam
Homework
Project
Presentation
Assignment
Writing
(Other)
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