iRubric: TV Commercial rubric

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TV Commercial TV Commercial TLW: create a tv commercial to sell their product Rubric Code: EAXC39 By lhughes2 Draft Public Rubric Subject: (General) Type: Assessment Grade Levels: 6-8

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	Poor 1 pts	Good 2 pts	Excellent 3 pts
Problem and Solution	Poor The commercial does not adequately identify a problem or give a solution	Good The commercial somewhat identifies a problem/gives a solution	Excellent The commercial clearly identifies a problem and gives a solution
Presentation	Poor The presenters do not adequately demonstrate an awareness of an audience using appropriate volume and clarity	Good The presenters somewhat demonstrate an awareness of an audience using appropriate volume and clarity	Excellent The presenters demonstrate an awareness of an audience using appropriate volume and clarity
Slogan	Poor The slogan is in the commercial but contains NO figurative language, repetition, rhyming, etc...	Good The slogan for the product is average; containing little figurative language, repetition, ryhming, etc...	Excellent The slogan for the product is enticing and catchy. Ex. it contains figurative language, repetition, rhyming, etc..
Time Frame	Poor The commercial is presented significantly outside the time frame	Good The commercial is presented silghtly outside the time frame	Excellent The commercial is presented within the time frame
Persuasive Mode	Poor It it NOT clear if the commercial is persuasive in mode	Good It is somewhat evident that the commercial is persuasive in mode	Excellent It is clearly evident that the commercial is persuasive in mode