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iRubric: MS Publisher General Brochure Design Rubric

iRubric: MS Publisher General Brochure Design Rubric

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MS Publisher General Brochure Design Rubric 
MS Publisher General Brochure Design Rubric
Below are the criteria for a well-planned and designed visual presentation.
Rubric Code: C97XCC
By tbremmer
Ready to use
Public Rubric
Subject: Arts and Design  
Type: Assignment  
Grade Levels: 9-12

Powered by iRubric Brochure Design Rubric
  Below Standard

Missing or incomplete elements

7 pts

Approaching Standard

All of the elements are present, but there are so many errors that they take away from the effectiveness.

8 pts

Meets Standard

All elements are present and there are no glaring errors.

9 pts

Exceeds Standard

Error-free, complete, and is exceptionally creative and innovative.

10 pts

Consistent Design

Below Standard

Inconsistent fonts, color, sizes, and style.
Design seems too "busy" and makes presentation difficult to read;
Images are randomly placed or all in the same place;
Margins are not consistent;
There is a lot of white space.
Approaching Standard

Fonts are nearly all of consistent size, color, and style;
Colors are somewhat consistent and easy to read;
Images are mostly balanced in size and layout;
Margins are almost consistent;
Minimal white space
Meets Standard

Fonts are all of consistent size, color, and style;
Colors are consistent and easy to read;
Images are balanced in size and layout;
Margins are consistent;
No white space appears anywhere in brochure
Exceeds Standard

All requirements are presented in a clever and professional manner and ready to publish
Organization

Below Standard

There is no logical order or flow to information;
Titles, subheadings, or text are missing;
Incomplete information
Approaching Standard

Titles, subheadings, and text all follow a somewhat logical outline order;
Placement of titles, subheadings, and text make reading difficult;
Information is nearly complete
Meets Standard

Titles, subheadings, and text all follow logical outline order;
Placement of titles, subheadings, and text is easy to follow;
Information is complete
Exceeds Standard

Organization shows thoughtful or clever placement of subheadings and text
Visual Appeal

Below Standard

Dull design;
Fonts, style, and design are very distracting;
Graphics confuse the reader
Approaching Standard

Design is adequate, but unexciting;
Fonts, style, and design are somewhat distracting;
Graphics are ill-placed or do not enhance reader's understanding of topic
Meets Standard

Design makes reader want to learn more;
Fonts, style, and design are appropriate and complement the topic;
Graphics draw reader's attention
Exceeds Standard

Clever and professional design that compels reader to open brochure
Conventions

Below Standard

There are so many errors that the reader stops reading
Approaching Standard

There are several errors;
Errors are distracting and prevent reader from enjoying and reading brochure
Meets Standard

There are very few errors;
Small errors do not prevent reader from enjoying and reading brochure
Exceeds Standard

There are no conventions errors
Unecessary Items

Below Standard

At least two unecessary graphic, text, or text box present
Approaching Standard

At least one unecessary graphic, text, or text box present
Meets Standard

No unecessary graphics, text, or text boxes in brochure
Exceeds Standard

n/a
Content

Below Standard

Contains few required elements presented in a lackluster way, not in keeping with the humourous tone: summary of Kennedy Center Mark Twain Prize, elements of humor (may be creatively presented), biography of Mark Twain, comparison of Mark Twain's humor to some modern comedians
Approaching Standard

Contains all/most required elements presented in a lackluster way, maybe in keeping with the humourous tone: summary of Kennedy Center Mark Twain Prize, elements of humor (may be creatively presented), biography of Mark Twain, comparison of Mark Twain's humor to some modern comedians
Meets Standard

Contains all required elements presented in a carefully, clever, and powerful way, but not in keeping with the humourous tone: summary of Kennedy Center Mark Twain Prize, elements of humor (may be creatively presented), biography of Mark Twain, comparison of Mark Twain's humor to some modern comedians
Exceeds Standard

Contains all required elements presented in a carefully, clever, and powerful way very much in keeping with the "humorous" tone: summary of Kennedy Center Mark Twain Prize, elements of humor (may be creatively presented), biography of Mark Twain, comparison of Mark Twain's humor to some modern comedians
Deadline

Below Standard

Material submitted late.
Approaching Standard

Mostly ready, but had to finish at the last minute using classtime.
Meets Standard

Ready on time.
Exceeds Standard

Ready on time.



Keywords:
  • presentation


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