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iRubric: Propaganda Ad Sketch rubric

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Propaganda Ad Sketch 
You will create a sketch of an ad and write a catch phrase and a description convincing others to purchase your original product. You will present the ad idea and writing to your group.
Rubric Code: Z57XA6
Draft
Public Rubric
Subject: English  
Type: Assignment  
Grade Levels: 6-8

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  Poor

1 pts

Good

2 pts

Excellent

3 pts

Original Product

Poor

Very little thought was put into this product.
Good

The product is not original or new.
Excellent

You will decide on a new, original product that others will decide they need.
Original Name

Poor

The name is not appropriate.
Good

The name is not original or convincing.
Excellent

You will appropriately name your product with an original name, convincing others they need it.
Catch Phrase / Slogan

Poor

There is no catch phrase.
Good

The catch phrase does not get someone's attention or is not easy to remember.
Excellent

You will write a short phrase that gets someone's attention and is easy to remember.
Appearance

Poor

The ad is not neat.
Good

The ad is somewhat neat.
Excellent

The ad is neat, creative and attracts attention.
Writing

Poor

There is no description.
Good

The decription does not describe the product well.
Excellent

The description is creative and detailed and persuasive.










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