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Book Trailer 
Rubric Code: Z5694X
Draft
Public Rubric
Subject: Computers  
Type: Assessment  
Grade Levels: K-5

Powered by iRubric Book Trailer
  High Performance (10)

10 pts

At/Above Average (7)

7 pts

At/Below Average (4)

4 pts

Low Performance (1)

1 pts

Presentation

Persuasion

High Performance (10)

The trailer flows very smoothly and captivates the attention of the audience. It compels the viewer to read the book.
At/Above Average (7)

The trailer flows smoothly and holds the attention of the audience. The viewer is left interested in the book.
At/Below Average (4)

The trailer flows reasonably but there are some transitions that need improvement in order for the viewer to be persuaded to read the book.
Low Performance (1)

The scenes from the trailer are choppy and the transitions seem abrupt. The viewer may be left confused and not inclined to read the book
Content

Storyline or plot

High Performance (10)

Key scenes or themes from the book have been creatively presented. These make the content of the book clear to the viewer
At/Above Average (7)

There is one key scene or theme from the book represented in the trailer. This makes the viewer generally aware of the content of the book.
At/Below Average (4)

An attempt has been made to depict some aspect of the book, however from the content of the book has not been made clear to the viewer.
Low Performance (1)

There is no scene in the trailer that suggests that the student has read the book. The viewer also has no idea of what the book is about.
Images

High Performance (10)

Images create a distinct atmosphere or tone that matches the different parts of the story.
At/Above Average (7)

The images create an atmosphere or tone that match some parts of the story
At/Below Average (4)

An attempt was made to use images that create an atmosphere or tone but it needed more work. The choice of images is logical
Low Performance (1)

Little or no attempt has been taken to use images to create an appropriate atmosphere or tone.
Audio

Soundtrack

High Performance (10)

The music stirs an emotional response that matches the storyline.
At/Above Average (7)

The music stirs and emotional response that somewhat matches the storyline.
At/Below Average (4)

The music is adequate and does not distract but not much was added to the story either.
Low Performance (1)

The music is distracting, inappropriate or was not used.
Video Editing

High Performance (10)

Editing demonstrates a full working knowledge of the software. Many effects were incorporated and used effectively.
At/Above Average (7)

Editing demonstrates a good working knowledge of the software. Some effects were incorporated and used effectively.
At/Below Average (4)

Editing demonstrates a fair knowledge of the software. Limited special effects were incorporated into the video.
Low Performance (1)

Editing shows a lack of understanding of the software. No special effects were used in the making of the video.
Reflection

(Awareness of Audience)

High Performance (10)

Strong awareness of the audience in the design. Can clearly explain why they chose the vocabulary, audio, and graphics to fit the target audience.
At/Above Average (7)

An awareness of the audience in the design. Can explain why they chose the vocabulary, audio, and graphics to fit the target audience.
At/Below Average (4)

Some awareness of audience in the design. Some difficulty in explaining the choice of vocabulary, audio, and graphics for the target audience.
Low Performance (1)

Limited awareness of the needs and interests of the target audience.
Presentation

(Interest Level)

High Performance (10)

A very exciting presentation. It grabbed the attention of the viewer with suspense, humor or intrigue from the beginning.
At/Above Average (7)

A good presentation that used suspense, humor or intrigue well and caught the attention of the viewer from the beginning.
At/Below Average (4)

A passable presentation. Some suspense, humor or intrigue but no real “hook” present at the start.
Low Performance (1)

Flat presentation. Little or no suspense, humor or intrigue to capture the attention of the viewer.
Presentation

(Duration/length)

High Performance (10)

The presentation was the right length to keep/get the viewer involved.
At/Above Average (7)

The presentation was the right length to keep/get the viewer involved.
At/Below Average (4)

The presentation was the right length to keep/get the viewer involved.
Low Performance (1)

The length of the presentation was too long/short to keep/get attention of the viewer.




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