iRubric: Time Travel Agency Commercial rubric

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Time Travel Agency Commercial Students will make an I-Movie of a commercial for time travel. Rubric Code: YX28925 By jeangold Ready to use Public Rubric Subject: English Type: Assessment Grade Levels: 9-12

Commercial
	Poor 2 pts	Fair 5 pts	Excellent 8 pts
Script	Poor Students did not write a script.	Fair Students wrote an incomplete script.	Excellent Students wrote a script to follow while filming their commercial.
Use of Advertising Techniques	Poor No advertising techniques were evident.	Fair Students used and could identify one advertising technique in their commercial.	Excellent Students used two or more advertising techniques in their commercial and could identify them.
Beginning	Poor The beginning of the commercial was not attention-getting.	Fair The beginning of the commercial was somewhat attention-getting.	Excellent The beginning of the commercial was definitely attention-getting.
Essential Information	Poor Commercial was lacking all of the required elements.	Fair Commercial was lacking one or more of the required elements.	Excellent All required elements were present: name of company, address, phone no., web address, at least two examples of time periods.
Creativity	Poor Little creativity was evident.	Fair There was some creativity evident.	Excellent The end product showed great creativity.