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iRubric: Catalog Project rubric

iRubric: Catalog Project rubric

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Catalog Project 
Rubric Code: YB4X43
By MeganDohn
Ready to use
Public Rubric
Subject: Arts and Design  
Type: Assessment  
Grade Levels: Undergraduate

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  Poor - F

(N/A)

Fair - D

(N/A)

Average - C

(N/A)

Good - B

(N/A)

Outstanding - A

(N/A)

InDesign Format

Poor - F

-Not setup in InDesign
Fair - D

-Setup in InDesign
Average - C

-Setup in InDesign
-Document has correct number of pages
Good - B

-Setup in InDesign
-Pages properly laid out for print
-Document has proper CMYK setup
-Bleed is correctly set at .125 for printing
Outstanding - A

-Setup in InDesign
-Pages properly laid out for print
-Document has proper CMYK setup
-Bleed is correctly set at .125 for printing
-Margins and Gutter are setup correctly
Layout

Poor - F

-No layout
Fair - D

-Layout is inconsistent and confusing
Average - C

-There is a presence of layout
-Layout is complete but generic & uninteresting
Good - B

-Document is well laid out & consistant: fonts, headlines, graphics & text
-Cover, back, & pages relate to one another
Outstanding - A

-Document layout is interesting & consistant: fonts, headlines, graphics & text
-Cover, back & pages relate to each other
-There is excelent use of balance: pictures, text and white space
-Layout is clean, well aligned
Graphics

Poor - F

-No graphics
Fair - D

-Graphics do not correlate to the project
-Less than the 4 required branded pieces are included
Average - C

-Graphics used are pixilated or grainy
-Four required branded pieces are represented
-Graphics are relevant
Good - B

-Graphics used look good
-Four required branded pieces are present
-Graphics are relevant and eye catching
-Cover graphics are clean
Outstanding - A

-Product graphic is high-quality, CMYK graphic, 300 dpi resolution
-Cover graphic are memorable & catchy
-Graphics are also placed in flow with the text and properly text wrapped.
-Four required products are present & well edited
Content/Text

Poor - F

-There is little to no content
Fair - D

-Content is incomplete
-Content is filler text
-Content does not make sense
-MANY typos & mispellings
Average - C

-Content is complete
-Original content
-Content is specific to industry
-SOME typos & mispellings
Good - B

-Content is complete and applicable
-Well written
-Content is specific and relevant to industry
-FEW typos & mispellings
Outstanding - A

-Content is well thought out, flows well, complete and relevant
-Creative and well written
-Content brings industry to life, could be real
-NO typos & mispellings
Finishing

Poor - F

-No or unfinished project turned in
Fair - D

-Final printed piece poorly constructed/trimmed
Average - C

-Complete eight page piece turned in
-Construction is mediocre
Good - B

-Complete eight page piece turned in
-Construction is good
Outstanding - A

Complete eight page piece turned in
-Construction is PROFESSIONAL and presentation quality



Keywords:
  • InDesign, Graphic Design,


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