iRubric: Advertisement Essay-8th Grade rubric

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Advertisement Essay-8th Grade Advertisement Essay Find an advertisement (may be any type of media, but you must provide a copy or link). Write a paper (according to the word length given to you in the assignment) analyzing the ad. What tactics (propoganda) does the company use to lure consumers into buying their products? How do you know? Use specific examples to back up your claim. The paper should be typed in Times New Roman, Arial, or Comic Sans MS font. Remember to put your name, name of advertisement, and class period in your header! Rubric Code: XX547W3 By msdouglasbcs Ready to use Public Rubric Subject: English Type: Assignment Grade Levels: 6-8

Advertisement Essay-8th grade 500-700 words for 8th grade
	Poor 1 pts	Fair 2 pts	Good 3 pts
Analysis 30 %	Poor Did not give any explanation/analysis	Fair Gave minimal explanation/analysis	Good Gave in-depth explanation/analysis
Propoganda Techniques 30 % Enter description	Poor Did not identify a propaganda technique	Fair Identified one propaganda technique	Good Identifies at least two propaganda techniques
Length 15 % Enter description	Poor Less than 500 words	Fair 501-600 words	Good 601-700
Spelling, grammar and formatting 15 % Enter description	Poor Serious spelling and grammar mistakes.	Fair Some spelling or grammar mistakes.	Good Very little (or no) spelling or grammar mistakes.
Ad Identified 10 %	Poor Did not identify which ad was used.	Fair	Good Identified which ad was used.