iRubric: Marketing Proposal rubric

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Marketing Proposal Rubric Code: XX2A96W By misterpalmer Draft Public Rubric Subject: Business Type: Assessment Grade Levels: 9-12

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	Poor 1 pts	Fair 2 pts	Good 3 pts
Organizational Chart	Poor Roles are not well defined	Fair Roles are defined	Good Roles are clearly defined and logical
Mission Statement	Poor Mission statement is not included	Fair Mission statement is included	Good Clear and realistic mission statement is included
Goals	Poor Goals lack clarity or realism	Fair Goals are included	Good Goals are realistic yet challenging, quantifiable.
Action Plan	Poor Your idea lacks definition and detail	Fair Your idea is defined and detailed	Good Your idea is well-defined and fully detailed, leaving me few questions about the proposed idea
Budget/Equipment	Poor The budget is unrealistic or lacks detailed, and equipment needs lack detail or completeness	Fair A budget is included as well as equipment needs	Good A realistic, detailed budget is included as well as specific and thoughtful equipment needs, along with other group needs