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iRubric: Magazine & Feature Writing rubric

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Magazine & Feature Writing Magazine & Feature Writing Rubric for undergrad magazine and feature writing class. Rubric Code: WX66758 By nmgiraffe Draft Public Rubric Subject: Journalism Type: Writing Grade Levels: Undergraduate

Criterion
	EXPERT 100% WOW! 5 pts	MASTERED 85% GOOD 4 pts	MASTERY NOT YET REACHED 3 pts	POOR / OMITTED 2 pts
Organization & Structure	EXPERT 100% WOW! Structure & organization of the release is clear and easy to follow. Paragraph transitions are present and logical and maintain the flow of thought throughout the paper. Sentences are short (no more than 25 words, usually). Paragraphs are short (no more than three sentences).	MASTERED 85% GOOD Structure & Organization of the release is easy to follow. Paragraph transitions are presented and maintain the flow throughout the paper.	MASTERY NOT YET REACHED Structure & Organization and structure detract from the message of the writer. Paragraphs are disjointed and lack transition of thoughts. *Sentences are choppy (too short) or wordy (too long).	POOR / OMITTED Structure & organization are not evident Paragraphs are disjointed and lack transition of thoughts
Headline	EXPERT 100% WOW! Headline is catchy; makes reader want to jump right into story. Distills the essence of the news point of a story. Is positive and specific. Contains strong, active verbs and short, simple words.	MASTERED 85% GOOD Headline entices reader to go on to the lead to determine if the story is worth reading. Contains strong, active verbs and short, simple words.	MASTERY NOT YET REACHED Headline is mechanical. Headline is either too long or too short. *Headline is vague (leaves reader wondering what the story is about).	POOR / OMITTED Headline has nothing to do with the story No headline
Lead & Opening Grafs	EXPERT 100% WOW! Draws in the reader; makes reader want to read more. Is intriguing & memorable. *Local angle addressed (WII-FM).	MASTERED 85% GOOD Lead is okay; reader is not drawn in immediately, but is after the first few grafs. Local angle addressed (WII-FM).	MASTERY NOT YET REACHED Lead is cluttered or flabby. Lead is ho-hum; reader is not drawn in at all. Lead sounds mechanical (fill-in-the-blank). Leaves reader unsure WII-FM.	POOR / OMITTED *Lead has nothing to do with story
Quotations	EXPERT 100% WOW! Quotations in the story are well-placed, relevant in their context. Only meaningful quotations are used.	MASTERED 85% GOOD Quotations in the story are well-placed & relevant	MASTERY NOT YET REACHED Some quotations are not relevant	POOR / OMITTED No quotations used
AP Style & General Grammar	EXPERT 100% WOW! AP Style followed wonderfully! No more than one AP Style or grammar error. Rules of grammar, usage, and punctuation are followed; spelling is correct. Language is clear and precise; excellent sentence structure.	MASTERED 85% GOOD AP Style followed somewhat. Contains two or three AP Style errors. Contains two or three grammatical, punctuation and spelling errors. Language is clear; good sentence structure.	MASTERY NOT YET REACHED AP Style not followed. Contains four or five AP Style errors. Contains four or five grammatical, punctuation and spelling errors. Language frequently unclear; no sentence structure.	POOR / OMITTED AP Style not followed. Contains six or more AP Style errors. Contains six or more grammatical, punctuation and spelling errors. Language frequently unclear; no sentence structure.
Format	EXPERT 100% WOW! Follows designated format guidelines appropriate length as described in WM	MASTERED 85% GOOD Follows designated format guidelines Article is over/under the word length described by WM	MASTERY NOT YET REACHED Lacks designated format Inadequate in length	POOR / OMITTED
Enter Title Transitions	EXPERT 100% WOW! Uses mature transitions that keep reader engaged in article	MASTERED 85% GOOD Good transitions help article clarity	MASTERY NOT YET REACHED Has basic transitions Transitions are choppy *Transitions are weak or incomplete	POOR / OMITTED Article lacks transitions
Content & Development	EXPERT 100% WOW! Content is comprehensive, accurate, and persuasive Major points are stated clearly and are well supported *Content and purpose of the writing are clear	MASTERED 85% GOOD Content is accurate and persuasive, but not comprehensive Major points are addressed, but not well supported *Content and purpose of the writing are clear	MASTERY NOT YET REACHED Content is not comprehensive and/or persuasive Major points are either not addressed, or not supported Evidence is not well identified Content is inconsistent with regard to purpose and clarity of thought	POOR / OMITTED Content is incomplete Major points are not clear and/or persuasive

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