10 pts
9 pts
8 pts
7 pts
Complete with Logo and business address, phone, fax, email and web adress. A Table of Contents should be included with all categories and page numbers.
Introduction Letter to Dr. Bido, your potential investor.
You must convince the reader that your business is sound and has opportunity for success.
Basic Description of Business Product or Service, the Legal structure, Location and Facilities. Your Financial Information will go in this section. Follow the hand-out for exact forms to submit.
Identify Market Segments, Customer and Competitor Analysis.
The 4Ps- Product, Price, Place, Promotion.
Organizational Structure (Organization chart), staffing, and brief job descriptions.
You must cite your sources in APA style. Should have at least Five or Six minimum.
Keeps the reader's attention, helps make plan visual, you must have a business card, an advertisement is optional.
Oral Presentation must be in the form of a Prezi or PowerPoint, with logo clearly identified. Slides should be a brief snapshot of your Business Plan.