iRubric: Soft Drink Can Design rubric

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Soft Drink Can Design Soft Drink Can Design Rubric Code: W73C25 By MikeBates Ready to use Public Rubric Subject: Vocational Type: Project Grade Levels: (none)

Impact
	Below Basic 1 pts	Basic 2 pts	Proficient 3 pts	Advanced 4 pts
Depiction	Below Basic 3 or more elements missing or incorrect.	Basic 1 or 2 elements missing from the can design	Proficient Effective depiction of soft drink label elements.	Advanced Superior depiction of soft drink label elements.
Eye Appeal	Below Basic Non-use of color is apparent. Not very eye catching or appealing.	Basic Basic color scheme used, not very appealing or eye catching.	Proficient Effective color scheme and use of graphics.	Advanced Superior eye appeal, with color and graphics.
Graphic
	Below Basic 1 pts	Basic 2 pts	Proficient 3 pts	Advanced 4 pts
Graphics	Below Basic Graphic is used but not correct .	Basic Graphic doesn't match product.	Proficient Graphics are appropriate for the product.	Advanced Graphics make the product memorable.
Bold Letters	Below Basic Bold Lettering used once	Basic Bold lettering used once	Proficient Bold lettering used twice	Advanced Bold lettering used more than twice.
Bar Code	Below Basic No bar code present	Basic Bar code present, but size and placement are incorrect.	Proficient Bar code is present and appropriate size, but placement is incorrect.	Advanced Bar code is present and sized and placed appropriately.
Design Elements
	Below Basic 1 pts	Basic 2 pts	Proficient 3 pts	Advanced 4 pts
Balance	Below Basic The visual weight of design is not evidenced.	Basic The visual weight of design is adequate	Proficient The visual weight of design elements is pleasing to the eye, and appealing.	Advanced The visual weight of design elements is superior and pleasing to the eye.
Nutritional Information	Below Basic No nutritional information is included.	Basic Nutritional information is included	Proficient Nutritional information is included and accurate.	Advanced Nutritional information is included, accurate and proportionate.
Unity	Below Basic Can design does not flow together.	Basic Can design flows	Proficient Can design flows and makes good use of color	Advanced Can design flows, makes good use of color and is visually pleasing.
Grammar/Spelling	Below Basic 3 or more grammar/spelling errors	Basic 2 grammar/spelling errors	Proficient 1 grammar/spelling error	Advanced No grammar/spelling errors