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iRubric: Visual Rhetorical Analysis rubric

iRubric: Visual Rhetorical Analysis rubric

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Visual Rhetorical Analysis 
Visual Rhetorical Analysis
Cohesive analysis of visual elements for effectiveness and message
Rubric Code: VXW2B8W
By MrsHunter
Ready to use
Public Rubric
Subject: English  
Type: Assignment  
Grade Levels: Undergraduate

Powered by iRubric Visual Rhetorical Analysis
  Excellent

25 pts

Developing strongly

20 pts

Good

15 pts

Not acceptable

10 pts

Thesis statement

Excellent

The thesis statement is clear, well-developed and easy to locate. The body of the paper supports the thesis well. The conclusion restates the thesis eloquently and forcefully.
Developing strongly

Thesis apparent but paper lacks specific relation to main idea throughout. Supporting evidence generally effective. Conclusion mostly effective.
Good

The thesis may be unclear or too broad. The body may not support the thesis. The conclusion may not restate the thesis.
Not acceptable

Lack of organization, thesis, cohesion, or appropriate level of detail.
Visual Analysis

Excellent

The national monument is thoroughly analyzed. All of the objects are explained. The appropriate rhetorical techniques are mentioned. Nothing in the visual is omitted. The writer presents the analysis in an orderly and coherent fashion. Offers thorough insight to the rhetorical analysis.
Developing strongly

Good analysis of message and technique employed in the visual. Analysis is generally comprehensive and convincing. Rhetorical analysis done well, yet missing some elements of analysis.
Good

Some of the aspects of the visual may have been overlooked. The technique employed in the visual may not be mentioned. Paper seems to summarize the visual instead of offering a deep rhetorical analysis
Not acceptable

Major elements of both technique, presentation, and analysis missing. Rhetorical analysis is weak. Paper reads like a research paper rather than rhetorical analysis.
Context of the Monument

Excellent

The writer puts the visual into its appropriate context, The writer understands the issues surrounding the visual well enough to offer a valid interpretation.
Developing strongly

The writer attempts to establish context and identify issues of both message and effectiveness.
Good

Either the context is not established well, or the visual analysis is not well-developed.
Not acceptable

The writer does not establish an appropriate context. Analysis is incomplete or has no controlling idea.
Style and correctness

Excellent

The paper presents an effective analysis, displaying a sense of voice and academic writing. Mistakes in spelling or grammar are not intrusive. Tone correlated to the topic and point of view. Page length met; works cited included.
Developing strongly

Few if any disruptive errors. Clear evidence of careful word choice to convey tone. Developing voice. Page length met; works cited complete but with errors.
Good

Mistakes in the prose detract from message. Tone or voice not apt for topic. Page length not met; works cited missing or incorrect.
Not acceptable

Little evidence of revision or seriousness of purpose. Page requirement well below limit; no works cited.




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