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iRubric: Typeface poster design project rubric

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Typeface poster design project 
Typeface poster design project
The students will develop a poster design on a specific typeface of their choice. The poster must effectively utilize elements and principles of graphic design. The poster should include the name of the typeface, the typeface designer's name, the year it was created, a series of alpha characters in upper and lowercase, the full set of numerals, special characters, one supporting graphic element, and a brief paragraph about the history of the typeface.
Rubric Code: VX53C7A
By beany383
Ready to use
Public Rubric
Subject: Arts and Design  
Type: Project  
Grade Levels: 9-12

Powered by iRubric Typeface Poster Design
  Advanced

10 pts

Proficient

8 pts

Basic

6 pts

Unsatisfactory

4 pts

Met Design Criteria

Size, color mode, overall message, typography, size, resolution of 200dpi, The poster must be in black & white only and should include the name of the typeface, the typeface designer's name, the year it was created, a series of alpha characters in upper and lowercase, the full set of numerals, special characters, one supporting graphic element, and a brief paragraph about the history of the typeface.
Advanced

Met all the requirements. ~ Design is outstanding:<BR>
Layout.<BR>
Type.<BR>
Images.<BR>
Color/Contrast.<BR>
Included ALL required components.
Proficient

Met most of the requirements.
Basic

Met more than one of the requirements.
Unsatisfactory

Has met one or none of the requirements
Spelling and Readability

Advanced

Design is highly readable and clean. No spelling or grammatical errors present.
Proficient

One error or typo. Font choice and contrast is acceptable.
Basic

One or more minor errors and/or type readability is diminished~must get close to work to read the main title.
Unsatisfactory

Spelling & grammatical errors present. Type unreadable due to font and/or contrast.
Focus

Advanced

Grabs reader’s eye. Appropriate font and/or graphic. Exceptionally obvious.
Proficient

Grabs reader’s eye and uses hierarchy/dominance well. May lack enough white space around elements.
Basic

Focus on main points. Elements may have equal dominance, thus losing impact and interest.
Unsatisfactory

Focus not on main points.
Balance

Advanced

Exceptional use of balance. Grid was used. White space used to enhance the design.
Proficient

Text and graphics have just the right amount of visual balance. White space is adequate and not overbearing.<BR>
A grid was used to provide structure.
Basic

Items almost have visual balance. Allowed adequate white space, but design lacks structure or grid was poorly utilized.
Unsatisfactory

Items do not have a visual balance (symmetrical or asymmetrical.) Inadequate or excessive space.<BR>
No grid was used.
Proximity

Advanced

Related items grouped together. Well-organized and very easy to read. Exceptional use of proximity.
Proficient

Most related items are grouped together. Appears organized and easy to read.
Basic

Some items grouped together. Appears cluttered.
Unsatisfactory

Elements placed on page arbitrarily. Difficult to follow.
Alignment

Advanced

All elements in proportion to their relative importance.
Proficient

Most elements in proportion to their relative importance.
Basic

Some elements in proportion to their relative importance.
Unsatisfactory

Elements not in proportion to their relative importance.
Typography

Advanced

Used typographic choices wisely and created an outstanding design. Exceptionally eye-catching.
Proficient

Used typographic design choices wisely. Effective, but not exceptional.
Basic

Weak implementation of typographic design choices. Some effort noted.
Unsatisfactory

Poorly implemented typographic design choices in size, leading, kerning, tracking, alignment, etc.



Keywords:
  • design typography


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