iRubric: Writing Assignments Rubric

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Writing Assignments Rubric Writing Assignments Rubric Use this rubric for the Advertising Class writing assignments. Rubric Code: V3952B By elizabethbain1 Ready to use Public Rubric Subject: Business Type: Writing Grade Levels: (none)

Criterion
	Good 5 pts	Fair 3 pts	Poor 0 pts
Content & Development 50 pts	Good - Content is comprehensive, accurate, and persuasive. - Major points are stated clearly and are well supported. - Content and purpose of the writing are clear.	Fair - Content is not comprehensive and /or persuasive. - Major points are addressed, but not well supported. - Content is inconsistent with regard to purpose and clarity of thought.	Poor - Content is incomplete. - Major points are not clear and /or persuasive.
Organization & Structure 20 pts	Good - Structure of the paper is clear and easy to follow. - Paragraph transitions are present and logical and maintain the flow of thought throughout the paper.	Fair - Structure of the paper is not easy to follow. - Paragraph transitions need improvement.	Poor - Organization and structure detract from the message of the writer. - Paragraphs are disjointed and lack transition of thoughts.
Format 20 pts	Good - Paper follows designated guidelines. - Paper is the appropriate length as described for the assignment. - APA Style is used consistently throughout. No recommendations for changes.	Fair - Paper follows most guidelines. - Paper is over/ under word length. - APA Style is used somewhat throughout. One to two recommendations for changes.	Poor - Paper lacks many elements of correct formattting. - Paper is inadequate/excessive in length. - APA Style is not used.
Grammar, Punctuation & Spelling 10 pts	Good - Rules of grammar, usage, and punctuation are followed; spelling is correct. - Language is clear and precise; sentences display consistently strong, varied structure.	Fair - Paper contains few grammatical, punctuation and spelling errors. - Language lacks clarity or includes the use of some jargon or conversation. tone.	Poor - Paper contains numerous grammatical, punctuation, and spelling errors. - Language uses jargon or conversational tone.