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iRubric: Promotional Item Assessment rubric
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Promotional Item Assessment
Media Contact List Assessment
This is a rubric for assessing the promotional item assignment for an undergrad public relations course.
Rubric Code:
U2C27W
By
mgroover
Ready to use
Public Rubric
Subject:
Communication
Type:
Writing
Grade Levels:
Undergraduate
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Promo Item
Poor
0 pts
Mastery Not Yet Reached
14 pts
Mastered - Good
16 pts
Mastered
20 pts
Creativity
33.33 %
Poor
*Shows no creativity
*Item is currently used by organization
Mastery Not Yet Reached
*Shows little creativity
Mastered - Good
Mastered
*Item created on your own
*Item not currently used by the organization
Rationale
33.33 %
Poor
No rationale included
Mastery Not Yet Reached
Weak rationale
Mastered - Good
Adequate rationale
Mastered
Clear and convincing rationale
Vendor Price List
33.33 %
Poor
Includes all required details about at least five contacts, including: Organization, Contact’s Name, Title, Snail Mail Address, E-mail Address, Phone Numbers (phone, fax, cell . . .), Website, Comments about this contact
Mastery Not Yet Reached
Contains all the relevant contact info for 4 of 5 contacts OR 7 of the 8 required details for all of the contacts
Mastered - Good
Contains some of the required info
Mastered
Does not meet the minimum requirement of five contacts
Keywords:
news release journalism public relations
Subjects:
Business
Communication
English
Humanities
Journalism
Types:
Homework
Project
Assignment
Writing
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