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iRubric: Lightbulb Advertisement/PSA rubric
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Lightbulb Advertisement/PSA
Technology Advertisement
Make an advertisement/PSA for one of the more efficient lightbulbs
Rubric Code:
TC92WX
By
mvanderdoelen
Ready to use
Public Rubric
Subject:
Science
Type:
Assessment
Grade Levels:
K-5
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Lightbulb Advertisement/PSA
Poor
1 pts
Fair
2 pts
Good
3 pts
Excellent
4 pts
Persuasive
Poor
No eye-popping headline. Did not use any of the "Gimmicks" learned to persuade consumers to purchase their product
Fair
Seemed confused about what Headline is supposed to be. Used a couple of gimmicks to try to persuade.
Good
Clear headline and used the gimmicks learned to effectively persuade consumers to purchase a more efficent bulb.
Excellent
Super catchy and creative Headline. Very effectively used the gimmicks and/or facts to persuade people to purchase more efficient lightbulbs.
Content
Poor
No benefits of more efficient lightbulbs explained.
Fair
One or two benefits of more efficient lightbulbs explained
Good
Three or four benefits of more efficient lightbulbs explained.
Excellent
Many benefits of more efficient lightbulbs explained as well as disadvantages of incandescent bulbs explained clearly.
Appearance
Poor
Messy and hard to understand. Not very visually appealling-boring
Fair
Messy or hard to understand-looks good but could be better.
Good
Neat and easy to understand, color used, gives details about product including price, with pictures. Visually appealling.
Excellent
Appearance contains all from level 3 and persuades consumer to buy. Shows creativeness
Spelling and Grammar
Poor
more than 5 errors in punctuation, grammar or word choice.
Fair
3-5 errors in punctuation, grammar or word choice.
Good
1-2 errors in punctuation, grammar or word choice.
Excellent
No errors in punctuation, grammar or word choice.
Subjects:
English
History
Science
Types:
Assessment
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