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The Shopping Experiment 
Students are to shop in a store in which sales staff interact with customers and observe shoppers of different ethnic groups, races, social classes, or appearance are waited upon to determine if members of different groups experience prejudice or discrimination.
Rubric Code: T2455W
Ready to use
Public Rubric
Subject: Social Sciences  
Type: Assignment  
Grade Levels: (none)

Powered by iRubric Paper component
  Excellent

40 pts

Good

30 pts

Fair

20 pts

Poor

10 pts

Observed and reported on all areas
10 %

Excellent

Considered all 8 prespecified indicators of discrimination and discrimination and reporting these for each pair.
Good

Missed 1 -2 areas or failed to report for one pair.
Fair

Missed 3 - 4 areas or missed 2 pairs.
Poor

Did not discuss or make specific reference to any prespecified indicators of discrimination and discrimination or did not clearly differentiate these indicators for different pairs.
Correct setting
5 %

Excellent

Observed shoppers in appropriate setting: interactive situation with variety of price choices available)
Good
Fair
Poor

Setting inappropriate.
Required number of pairs
5 %

Excellent

Observed 4 pairs
Good

Observed 3 pairs
Fair
Poor

Observed 1 - 2 pairs
Analysis
40 %

Excellent

1. Clearly linked sociological concepts or data (concepts, theories, specific research studies, etc.) to question, "Were prejudice or discrimination evident and WHY?" 2. Cited 3 or more different sources of information in support of positions taken.
Good

1. Linked sociological concepts, etc. to issue in a somewhat confusing manner.
OR
2. Cited 1 - 2 sources of information in support of positions taken.
Fair

1. Link between sociological concepts and issue poorly explained or difficult to follow.
OR
2. Cited 1 - 2 sources of information, but they did not clearly support the student's position or were not clearly related to the subject matter.
Poor

1. Link between sociological concepts and issue poorly explained or difficult to follow.
OR
2. Stated opinion only and failed to cite evidence.
Included descriptive info
20 %

Excellent

Included all 8 required demographic and contextual information listed in the "Written Assignment Directions." (This means items 1 - 5; the last 2 are addressed otherwhere in this rubric.)
Good

One of items 1, 2, or 4 left out, or one of items 3b or 3c left out.
Fair

Two or more of items 1, 2, or 4 left out, or one of items 3b or 3c left out.
Poor

Three or more of items 1, 2, or 4 left out, or one of items 3b or 3c left out OR any of items 3a left out.
Clarity and Cohesion
10 %

Excellent

Author's points are clearly outlined and presented, and flow in a logical order. Paper is well organized.
Good

Author makes good points, but these are not presented in a clearly outlined or logically flowing manner. Topics jump without clear sequence.
Fair

Points are difficult to find and/or follow. Little to no logical order evident.
Poor

Work does not display clear points, is presented in an illogical manner, or is difficult to follow.
Grammar, Spelling, and Syntax
5 %

Excellent

There are 2 or fewer errors in grammar, spelling, or syntax.
Good

There are 3 - 4 errors in grammar, spelling, or syntax.
Fair

There are 5 - 6 errors in grammar, spelling, or syntax.
Poor

There are 7 or more errors in grammar, spelling, or syntax.
Proper citation of sources
5 %

Excellent

Page numbers of concepts from either book are cited in the text. If outside sources are used, all sources are properly cited in the body of the text and the bibliography. Quotes are used correctly and style used is consistent.
Good

1 - 3 of the following errors: Page numbers from text omitted or outside sources are improperly cited in either the body of the text or the bibliography, or there are errors in one or both areas. Quotes may be omitted and/or style may be inappropriate or inconsistent.
Fair

4 - 6 of the following errors: Page numbers from text omitted or outside sources are improperly cited in either the body of the text or the bibliography, or there are errors in one or both areas. Quotes may be omitted and/or style may be inappropriate or inconsistent.
Poor

7 or more of the following errors: Page numbers from text omitted or outside sources are improperly cited in either the body of the text or the bibliography, or there are errors in one or both areas. Quotes may be omitted and/or style may be inappropriate or inconsistent.










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