4 pts
3 pts
2 pts
1 pts
Subject line Structure Salutation Content Signature
Subject line needs to convey some message and must have meaning.
Salutation is used to address the customer or client in professional manner.
It sets the pace of the email. The opening gives the recipient an idea of the email as well sets the tone.
Right choice of words and phrases depict a professional email.
Font- use Times New Roman, Calibri Or Arial Color- Use Black or blue Size- The ideal font size in Email is 11. Color- Use Black or blue. Abbreviations- Abbreviations can be used if they are absolutely necessary.
Avoids the usage of fragments. Conveys ideas logically.
Letters- begin the first letter of a statement in Caps Proper use of commas and periods. Question and exclamation marks are not used multiple times.