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iRubric: SWOT Analysis - Continuing Education rubric

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SWOT Analysis - Continuing Education 
SWOT Analysis
Marketing Principles Course
Rubric Code: R33A6C
By danellegreebe
Ready to use
Public Rubric
Subject: Business  
Type: Assignment  
Grade Levels: Undergraduate

Powered by iRubric SWOT Analysis Rubric
  Excellent

12 pts

Good

10 pts

Needs Improvement

6 pts

Not Acceptable

4 pts

SWOT Content

Excellent

SWOT Analysis contains more than 4 points for each quadrant. A sentence is provided for each point explaining their inclusion.
Two of the four points are data-linked and are referenced.
Good

SWOT Analysis contains 4 points for each quadrant. A sentence is provided for each point explaining their inclusion. There are less than two data-linked points per quadrant.
Needs Improvement

SWOT Analysis contains less than 4 points for each quadrant. A sentence may or may not be provided for each point explaining their inclusion. There are less than two data-linked points per quadrant.
Not Acceptable

SWOT Analysis contains less than 4 points for each segment. Only a few or no sentences are provided for each point explaining their inclusion. There are no data-linked points.
Spelling, Grammar and Punctuation
  Excellent

2 pts

Good

1 pts

Not Acceptable

0 pts

Not Acceptable

0 pts

Spelling, Grammar, and P

Excellent

The paper is free of grammatical, punctuation, and spelling errors.
Good

The paper contains a few grammatical, punctuation, and spelling errors.
Not Acceptable

The paper contains many grammatical, punctuation, and spelling errors.
Not Acceptable

The paper contains many grammatical, punctuation, and spelling errors.
Introduction
  Good

2 pts

Acceptable

1 pts

Not Acceptable

0 pts

Not Acceptable

0 pts

Introduction

Good

An introduction to the company is presented in a clear and concise manner. The introduction provides insight into the company.
Acceptable

An introduction to the company is presented in a somewhat clear and concise manner.
Not Acceptable

There is no Introduction.
Not Acceptable

There is no Introduction.
Recommendations
  Excellent

9 pts

Good

6 pts

Needs Improvement

3 pts

Not Acceptable

0 pts

Recommendations

Excellent

There are three recommendations included in the assignment. The recommendations are made based on findings from the SWOT Analysis. They are presented in a clear, and professional manner.
Good

There are three recommendations included in the assignment. The recommendations are NOT clearly associated with findings from the SWOT Analysis. They are presented in a somewhat clear, and professional manner.
Needs Improvement

There are less than three recommendations included in the assignment. The recommendations are NOT clearly associated with findings from the SWOT Analysis. They are presented in a somewhat clear, and professional manner.
Not Acceptable

There are no recommendations.




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