Skip to main content
sign in
Username
Password
forgot?
Sign up
Share
help_outline
help
Pricing
Request Info
Please enable JavaScript on your web browser
menu
iRubric: Promotional Video rubric
find rubric
Your browser does not support iframes.
edit
print
share
Copy to my rubrics
Bookmark
test run
assess...
delete
Do more...
Promotional Video
Promotional Video
Student(s) will produce a promo/ad in length on an a promotional video for the a business venture.
Rubric Code:
QXC4455
By
nataliehill78
Ready to use
Public Rubric
Subject:
Communication
Type:
Project
Grade Levels:
9-12
Your browser does not support iframes.
Desktop Mode
Mobile Mode
Promotional Video
Advanced
4 pts
Proficient
3 pts
Basic
2 pts
Below Basic
1 pts
Audience
Advanced
Video was geared toward a specific audience that included elementary students, teachers, and parents.
Proficient
Video was geared toward an audience that only included one or two of the following; elementary students, teachers, and parents
Basic
Video was geared toward an audience that included only one of the following; elementary students, teachers, and parents
Below Basic
Video was not geared toward a specific audience.
Promotional value
Advanced
The message was thoroughly covered in an interesting and creative manner
Proficient
Some key information was not included
Basic
Weak, but adequate
Below Basic
Minimal, if any, effort
Visual Impact
Advanced
Footage steady and in focus;no headroom or alignment errors; shots used are very creative; good graphics or special effects added to the video (if applicable)
Proficient
1 or 2 errors that could not be removed in editing; some visual impact
Basic
Some parts are difficult to watch because basic camera skills are weak; visuals are not original
Below Basic
Errors make viewing difficult; no visual impact
Editing
Advanced
Shots serve a purpose; transitions and special effects used when necessary
Proficient
Lack of or over-use in several areas
Basic
Message is lost by over-use of special effects or transitions; too much unnecessary footage left in video
Below Basic
minimal effort to improve quality through editing
Audio
Advanced
Music and audio recording were balanced and recorded at high level and added to to the promotional value of the video.
Proficient
Music and audio recording were recorded at low levels at time, but did not add or take away from the promotional value of the video.
Basic
Music and audio recording were lacking and recorded poorly and took away from the promotional value of the video.
Below Basic
Music and audio recording were not recorded properly.
Information
Advanced
Information is interesting and graphics enhance production is correct and clearly presented.
Proficient
Information is present but not interesting but graphics enhanced production.
Basic
Information is not interesting and graphics did not enhance production
Below Basic
Graphics are not visible and information did not meet the requirements.
Keywords:
Video Production
Subjects:
Communication
Types:
Project
Discuss this rubric
You may also be interested in:
More rubrics by this author
More Communication rubrics
More Project rubrics
Do more with this rubric:
Preview
Preview this rubric.
Edit
Modify this rubric.
Copy
Make a copy of this rubric and begin editing the copy.
Print
Show a printable version of this rubric.
Categorize
Add this rubric to multiple categories.
Bookmark
Bookmark this rubric for future reference.
Assess
Test run
Test this rubric or perform an ad-hoc assessment.
Grade
Build a gradebook to assess students.
Collaborate
Apply this rubric to any object and invite others to assess.
Share
Publish
Link, embed, and showcase your rubrics on your website.
Email
Email this rubric to a friend.
Discuss
Discuss this rubric with other members.
Do more with rubrics than ever imagined possible.
Only with iRubric
tm
.
Copyright © 2024
Reazon Systems, Inc.
All rights reserved.
n232
Your browser does not support iframes.
Your browser does not support iframes.
Your browser does not support iframes.