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iRubric: Alternative CAS Rubric for Bricks and Clicks

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Alternative CAS Rubric for Bricks and Clicks 
This is a modified rubric for week 5 of Bricks and Clicks
Rubric Code: Q98CW2
Ready to use
Public Rubric
Subject: English  
Type: Writing  
Grade Levels: Undergraduate

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  Poor

1 pts

Fair

2 pts

Good

3 pts

Thesis and Introduction

Poor

Little or no attempt made to "catch"
your reader's attention. Did not
introduce ad/media. With unclear
focus, demonstrated minimal
attention to context, audience, and
purpose to the prompt/assignment.
Fair

Introduction is attempted but may ramble too long or be unfocused. Thesis is difficult to locate or there may be too many ideas competing for attention. May not completely address prompt.
Good

Intro is catchy and leads into thesis statement which is clear, assertive and easy to identify. Thesis is relevant to prompt and clearly identified specific media to be discussed.
Arguments and Evidence

Poor

Does not attempt to analyze media piece; does not provide sufficient evidence/ outside sources.
Fair

Denotation may be missing, though an attempt at forming arguments has been made. Evidence for claims may be insufficient.
Good

The essay contains detailed denotation , as well as as complete and well-crafted assertive arguments regarding the messages of the chosen media. The essay incorporates interesting observations
support claims.
Organization and Unity

Poor

Basic structure with occasional
ideas flowing into the next. In other
words, have tried to put ideas into
a sequence and connect ideas with
transitions. Most transitions are
choppy. Essay strays from the
purpose.
Fair

While the essay appears unified in purpose, paragraphs may benefit from re-order; ideas may need to be re-organized. Transitions may be choppy.
Good

Clearly structured with one idea flowing smoothly into the next. In other words, have put all ideas into a logical sequence and connected ideas with strong transitions
where appropriate. Entire essay is unified with the
purpose.
Grammar and Mechanics

Poor

Attempted use of grammar,
punctuation, spelling, phrasing,
word choice, formatting and in-text
citations. The essay has many
errors in spelling, punctuation,
capitalization and grammar.
Included a Works Cited page.
Fair

The essay contains some mistakes in grammar, spelling or punctuation but not enough to interfere with meaning.Work's cited page may be missing.
Good

Used effective grammar,
punctuation, spelling,
phrasing, word choice,
formatting and in-text
citations. The essay has few,
if any, errors in spelling,
punctuation, capitalization and
grammar.
Media Integration

Poor

No specific media is mentioned or adhered to; media does not answer the prompt. There is no mindful sizing or placement. There is no citation and/or caption.
Fair

The Media is relevant to the prompt but barely mentioned or referred to in the essay. There is a copy of the media but it is inappropriately sized or simply attached to the back of the essay.captioned an appropriately cited. There is no citation and/or caption.
Good

The Media is chosen for its relevance and response to the prompt. It 's effectively sized and placed within the text in order to best inform the argument. The media referred to in the essay. It is captioned an appropriately cited.




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