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iRubric: BROCHURE FOR UNIT 18222/67 rubric

iRubric: BROCHURE FOR UNIT 18222/67 rubric

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BROCHURE FOR UNIT 18222/67 
BROCHURE FOR UNIT 18222/67
Promotional material is produced in accordance with the marketing objectives and travel industry workplace policies and procedures. Promotional material may include but is not limited to: • flyer • brochure • radio • television • print advertisement • internet
Rubric Code: Q8863A
By waiariki
Ready to use
Public Rubric
Subject: English  
Type: Assessment  
Grade Levels: 9-12

Powered by iRubric BROCHURE 18222/67
  Exceeds Expectations

4 pts

Meets Expectations

3 pts

Approaches Expectations

2 pts

Far Below Expectations

1 pts

Attractiveness & Organization

Exceeds Expectations

The brochure has exceptionally attractive formatting & well-organized information. It has a front, inside, and back. All of the required information is included in each section.
Meets Expectations

The brochure has attractive formatting & well-organized information. Most of the required information is included but may not be in the correct area or may be incomplete.
Approaches Expectations

The brochure has well-organized information. Some of the required information is included but may not be in the correct area or may be incomplete.
Far Below Expectations

The brochure’s formatting & organization are confusing to the reader. Musch information is missing or is not in the correct area.
Graphics /Pictures

Exceeds Expectations

Graphics compliment the text, and do not distract from the text. There are three (3) or more appropriate pictures that illustrate Westingtown well.
Meets Expectations

Graphics go well with the text, and there are not so many that they distract from the text.
Approaches Expectations

Graphics go well with the text, but there are too few/too many and the brochure seems to have too much text.
Far Below Expectations

Graphics do not go with the accompanying text or appear to be randomly chosen, or are missing.
Hotel Packages

Exceeds Expectations

There are three (3) very different and interesting options for visitors to choose from for their tour. The 3 or more important facts & details about each choice are included.
Meets Expectations

There are three (3) different options for visitors to choose from for their tour. Some of the 3 or more important facts & details about each choice are not included.
Approaches Expectations

There are less than three (3) options for visitors to choose from for their tour or they are too similar. Most of the important facts & details about each choice are not included.
Far Below Expectations

There are not any different options for visitors to choose from for their tour ; they are too much alike or are confusing. Too few details are included.
Locations

Exceeds Expectations

There are more than 4 or more locations included in the tour; great amount of details from the book are included for each location.
Meets Expectations

There are
3-4 locations includedin the tour; some details from the book are included for each location.
Approaches Expectations

There are
3-2 locations included in the tour; some details from the book are included for each location.
Far Below Expectations

There are
2 or fewer locations included in the tour; some or no details from the book are included for each location. May have lacked effort and details.
Spelling & Grammar

Exceeds Expectations

No spelling or grammar errors appear on your brochure.
All areas have specific labels and are appropriate for each area.
Meets Expectations

There are a few spelling or grammar errors; All areas are labeled but may not be appropriate for that area.
Approaches Expectations

There are several spelling or grammar errors; Many areas are not labeled and may not be appropriate for that area.
Far Below Expectations

Several spelling and/or grammar errors appear in your brochure. Most areas are not labeled and may not be appropriate for that area.
Sightseeing

Exceeds Expectations

There are three (3) or more specific, interesting sights for visitors to see with a brief description of each. You used information from the text and your Wisconsin research.
Meets Expectations

There are 2-3 sights for visitors to see with a brief description of each. You used some information from the text and your Wisconsin research.
Approaches Expectations

There are 2-3 sights for visitors to see. The descriptions of each area are confusing, or not detailed enough. You used some information from the text and your Wisconsin research.
Far Below Expectations

There are 2 or fewer sights for visitors to see. The descriptions of each area are confusing, not detailed enough, or missing. You didn't used much information from the text and your Wisconsin research.
Front of Brochure

Exceeds Expectations

You have an interesting attention grabber, location, state, and an appropriate illustration.
Meets Expectations

You have an attention grabber, location, state, and an appropriate illustration.
Approaches Expectations

You have attempted to write an attention grabber. Location, state, or an appropriate illustration may be missing.
Far Below Expectations

You have attempted to write an attention grabber. Location, state, and an illustration may be missing or are incorrect/inappropriate.
Back Cover

Exceeds Expectations

You have included an excellent and appropriate clincher. You have included the travel agent name, address, and phone number.
Meets Expectations

You have included an appropriate clincher. You have included the travel agent name, address, and phone number.
Approaches Expectations

You have have not included 1-2 of the following: a clincher, the travel agent name, address, and phone number.
Far Below Expectations

You have have not included most of the following: a clincher, the travel agent name, address, and phone number. Your information may not be appropriate to the topic.



Keywords:
  • TRAVEL BROCHURE FOR UNITS 18222 AND 67

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