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iRubric: 3rd Q Project IND REV INVENTION ADVERTISEMENT rubric

iRubric: 3rd Q Project IND REV INVENTION ADVERTISEMENT rubric

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3rd Q Project IND REV INVENTION ADVERTISEMENT 
3rd Q Project IND REV INVENTION ADVERTISEMENT
Students will create an advertisement using persuasive details for their chosen invention of the Industrial Revolution. Choose HOW you want to market it and WHO you want to sell it to. Decide how best you can persuade those buyers to purchase your product. Prepare your presentation focusing on the impact of the invention at the time and the difference it has made in our lives (would things have been different if it hadn´t been invented at the time?)
Rubric Code: PXWW9WA
By lpgiese
Ready to use
Public Rubric
Subject: History  
Type: Project  
Grade Levels: 9-12

Powered by iRubric Industrial Revolution Invention Adv
  Unacceptable

10 pts

Acceptable

15 pts

Very Good

20 pts

Excellent

25 pts

RESEARCH
10 %

Why it is important?
Who invented it?
Unacceptable

Lacking information, did not present the written background information requires.
Acceptable

Brief information presented, may look as if it was done hurriedly
Very Good

Information is presented, importance of invention is justified.
Excellent

Information is presented and precise, importance of invention is clear. Well presented.
IMPORTANT INFORMATION
20 %

Unacceptable

Product name evident; but unclear, does not go directly to the invention; many details missing; may not be aimed at the appropriate target audience within its historical context
Acceptable

Product name is clear; some details missing; appeals to the appropriate target audience within its historical context
Very Good

Product name is clear
and attractive; all important information present; appeals to the appropriate target audience within its historical context
Excellent

Product name immediately grabs the eye; all important information effectively presented; target audience very clearly evident within its historical context
OVERALL VIDEO
20 %

Unacceptable

unclear; inadequate language - either too sparse or too wordy;not focused on invention , uninteresting or unclear
Acceptable

Commercial not balanced; images and text unconnected; eye drawn to holes in commercial; the images do not connect to product)
Very Good

Commercial balanced with an adequate background and setting ; product description complete; illustrations clear
Excellent

Commercial simple and balanced, directly to the point ; excellent description of product in few words and actions, examples highly effective
IMPORTANCE OF INVENTION
50 %

Unacceptable

very vague information about the invention, group does not reflect any research.
Acceptable

Describes the invention and vague explanation of impact on society.
Very Good

Describes the invention and its impact on society at the time. Lacks research and actual facts
Excellent

Explains fully the impact invention had on society during the time. (agricultural, political, economical or social)
Describes the effect it had on our present day lives



Keywords:
  • video advertisement, adjectives


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