iRubric: Scientist Commercial rubric

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Scientist Commercial Evaluation of Commercial presentation advertising for a scientist. Rubric Code: PX6X26 By rickerb Ready to use Public Rubric Subject: Science Type: Presentation Grade Levels: 6-8

Scientist Commercial
	Poor 1 pts	Fair 2 pts	Good 3 pts
Content of Commercial	Poor Commercial did not reflect a concrete understanding of the job of a scientist and the stereotypes typically associated with a scientist.	Fair Commercial reflected a general understanding of the job of a scientist but did not show the broad range of the field.	Good Commercial reflects a thorough understanding of the job of a scientist and the stereotypes typically associated with the title of scientist.
Presentation of Commercial	Poor Presenter did not seem to take pride in their work. The audience had a difficult time understanding or relating to the commercial.	Fair The presentation was acceptable, but not refined. The message was lost within the performance.	Good The presenter seemed to take pride in their work. The message was conveyed to the audience appropriately.
Impact of Product	Poor The commercial did not have the intended effect on the audience.	Fair The commercial had some impact on the audience.	Good The commercial was effective.