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iRubric: POSTER MAKING: Product Innovation and Entrepreneurship rubric
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POSTER MAKING: Product Innovation and Entrepreneurship
Product Innovation
Your task is to create an innovative PRODUCT that will SOLVE a problem and/or present a solution to consumers in our society.
Rubric Code:
N24X2B6
By
KIZLARDEE
Ready to use
Public Rubric
Subject:
Business
Type:
Presentation
Grade Levels:
9-12
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Prototype Pitch
Needs Improvement
1 pts
Working toward Mastry
2 pts
Mastered
3 pts
In Depth Mastery
4 pts
Idea Generation
Needs Improvement
There was no relevance between the product and the creativity. No new product was created.
Working toward Mastry
There was little relevance between the product and the creativity. Product had minor adjustments to an existing product.
Mastered
Creativity was average, related to the product. Project had major adjustments to an existing product.
In Depth Mastery
There was above average creativity and thought put into the product. Product exhibited a brand new concept, design, and usage.
Target Market
Needs Improvement
-It was unclear who your audience was.
-Nothing about the advertisement was convincing or useful for selling your product.
Working toward Mastry
-Your advertisement did not connect with your intended audience.
-Very little of the advertisement was convincing to buy your product.
Mastered
-Your advertisement did not connect with your intended audience. Your advertisement was convincing to buy your product.
In Depth Mastery
It was very clear who your audience was.
-You connected well with your audience and provided a convincing argument as to why they should purchase your product.
Value Proposition
Needs Improvement
There was at least 1 Value Proposition given for your product.
Working toward Mastry
There were 2 convincing Value Propositions given to support why people should buy your product.
Mastered
There were 3 Value Propositions given to support why people should buy your product.
In Depth Mastery
There were 4 or more convincing Value Propositions given to support why people should buy your product.
Business Model Canvas Illustration
Needs Improvement
1-3 elements of the Business Model Canvas are completed. Little to no thought or research is evident.
Working toward Mastry
4-6 elements of the Business Model Canvas are completed. There is evidence of some thought and/or research.
Mastered
6-8 of the elements of the Business Model Canvas are completed. It is developed and evident that there was thought and/or research.
In Depth Mastery
All of the elements of the Business Model Canvas are completed. It is evident that your product idea was well thought out and researched.
Final Product Poster
Needs Improvement
-The final product was unorganized, messy, and was not suitable for this task.
Working toward Mastry
-The final presentation was average with little effort put into the design of the product.
Mastered
-The final product was above average with more than average effort demonstrated in the final product.
In Depth Mastery
-The final production was a great example of a successful product idea.
Keywords:
Product Innovation
Subjects:
Business
English
Social Sciences
Vocational
Types:
Project
Presentation
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