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iRubric: Persuasive Radio Commercial - Mrs. HG rubric
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Persuasive Radio Commercial - Mrs. HG
Persuasive Radio Commercial
In your group, using a variety of persuasive techniques create an extraordinary radio commercial for your unique product. All participants must either work to create the script and/or be in the ad. The ad must be 30 - 45 seconds long. Your final product must be in mp3 format.
Rubric Code:
KXX4425
By
love2teachya
Ready to use
Public Rubric
Subject:
Communication
Type:
Presentation
Grade Levels:
9-12
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Persuasive Speech and Radio Ad
Fleek
10 pts
Flawless
7 pts
Fair
5 pts
Flavorless
2 pts
Introduction (beginning)
Fleek
Your introduction caught the attention of everyone in the audience. We want to hear more!
Flawless
Your introduction caught the attention of most of your audience. We'll stick around to hear more.
Fair
Your introduction caught the attention of some of your audience. Some of us are still listening.
Flavorless
You have an introduction, but it doesn't catch our attention. We don't really want to hear more.
Persuasive Details Commercial
Fleek
You used 4 or more details that persuaded me to buy your product that were tailored to the target audience.
Flawless
You used 3 details to convince me to buy your product. I'm thinking seriously about buying your product, but some details were not tailored to the target audience.
Fair
You used 1 or 2 details to convince me to buy your product. I'm not quite convinced I want to spend my money on your product, little connection to target audience.
Flavorless
You only gave 1 detail to convince me to buy your product and it wasn't related to the target audience.
Conclusion (ending)
Fleek
Your conclusion made me want to buy your product and concisely summarized your pitch.
Flawless
Your conclusion made me consider buying your product, but left me wanting more.
Fair
Your conclusion made me think about buying your product, but I probably won't advertise with you.
Flavorless
Your conclusion made me decide that I definitely did not want to buy your product or advertise with you.
Style of Presentation
Fleek
Your presentation was loud, clear, and enthusiastic. Great job!
Flawless
Your presentation was mostly loud, clear and enthusiastic. Good job!
Fair
Your presentation was only partly loud, clear, and enthusiastic. It would have been better if we could have heard the whole presentation.
Flavorless
Your presentation was not loud, clear, or enthusiastic. Some of the people in your audience fell asleep.
Audience Analysis
Fleek
Your name and slogan were perfectly aligned with your target audience.
Flawless
Your name and slogan were both somewhat aligned with target audience, could be more specific.
Fair
Either the name or slogan were not aligned with target audience.
Flavorless
No indication who the target audience was based on name and/or slogan.
Needs and Appeals
Fleek
Excellent use of needs and appeals, you clearly understand how to persuade an audience.
Flawless
Good use of needs and appeals, could develop more.
Fair
Some use of needs and appeals, application of techniques needs more work.
Flavorless
No evidence of understanding of audience needs and appeals.
Keywords:
radio commerical
Subjects:
Communication
English
Types:
Presentation
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