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Television Assignment Rubric 
Rubric Code: K7AW22
Ready to use
Public Rubric
Subject: Journalism  
Type: Writing  
Grade Levels: Undergraduate

Powered by iRubric Television Rubric
  Unacceptable

1 pts

Poor

2 pts

Fair

3 pts

Good

4 pts

Excellent

5 pts

Lead or climax
5 pts

Unacceptable

Lead or climax is non-existent. Lead does not relate to story's main facts.
Poor

Lead or climax is weak and contains little necessary information. Does not address 5Ws & H. Does not grab reader attention. Lead trivializes the story. Lead is too broad and/or vague.
Fair

Lead or climax contains necessary information, but is weakly composed or awkward. Includes most of essential 5Ws & H. Does little to grab reader attention. Lead emphasizes less important facts or contains too many facts.
Good

Lead or climax is well-written and contains basic, necessary information. Includes necessary 5Ws & H. Grabs reader attention. Lead is a good summary or illustration of the story's most important points.
Excellent

Engaging and dynamic lead or climax is written clearly and without error. Includes necessary 5Ws & H. Fully engages reader attention.
Organization & Flow
5 pts

Unacceptable

Story lacks any organizational structure. Information is not presented in a logical way. Writing doesn't flow. Language is imprecise.
Poor

Organizational structure is limited. Article is disjointed most of the time, but some of the information follows the inverted pyramid or narrative storytelling format. Writing mostly doesn't flow. Sentences are frequently wordy and repetitious.
Fair

The article shows the elements of basic organization. Information follows the dramatic unity or narrative storytelling format at a basic level. Writing occasionally doesn't flow. Sentences are occasionally wordy and/or repetitious.
Good

The information follows a coherent dramatic unity structure or narrative storytelling format. Writing mostly flows well, though there are rough spots.
Excellent

Information is deftly organized by importance, and there is an overwhelming logic to the order in which it is written. Writing flows well, is concise and contains interesting language.
Accuracy & Detail
5 pts

Unacceptable

Errors in accuracy make story nearly impossible to comprehend. There are numerous factual mistakes.
Poor

Errors in accuracy cause some confusion. There are a number of factual mistakes.
Fair

Errors in accuracy do not cause significant confusion.
Good

Errors in accuracy are minimal and important facts are located sufficiently high in the story.
Excellent

No errors in accuracy and important facts are present throughout the story.
Length & Adherence to Time Limits
5 pts

Unacceptable

Sentences are all too long and contain too many ideas. Story vastly exceeds time limits.
Poor

Sentences are mostly too long and contain too many ideas. Story runs significantly over time limits
Fair

Sentences are occasionally too long and contain too many ideas. Story runs just over time limits.
Good

Sentences are mostly of the appropriate lenth and generally contain just one idea. Story runs within time limits.
Excellent

Sentences are of a superior length and have just one idea per paragraph. Story easily fits within time limits.
Mechanics
5 pts

Unacceptable

Language is garbled and does not follow broadcast form. Significant problems with subject-verb agreement.
Poor

Writing mistakes make story hard to follow or comprehend. Frequent problems with subject-verb agreement.
Fair

Some writing issues and problems with subject-verb agreement.
Good

Few writing mistakes. Subjects and verbs agree throughout.
Excellent

No writing mistakes and subjects and verbs live together harmoniously.



Keywords:
  • Journalism, Articles, Leads, Inverted Pyramid, Sound, Video

Subjects:

Types:





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