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iRubric: 8th Grade Be the Change PSA Storyboard Rubric

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8th Grade Be the Change PSA Storyboard Rubric 
Students will prepare a storyboard for a Public Service Announcement, based on the topic of their finished persuasive essay. In the PSA students are to raise awareness for the issue by briefly describing the issue, and providing relevant and accurate facts, and finally encouraging viewers to take positive action concerning the issue.
Rubric Code: JBCA4X
Ready to use
Public Rubric
Subject: English  
Type: Project  
Grade Levels: 6-8

Powered by iRubric Storyboard Rubric
100 % Enter rubric description
  Exceeds Expectations

10 pts

Meets Expectations

7.5 pts

Partially Meets Expectations

5 pts

Does Not Meet Expectations

2.5 pts

Message, audience, and Purpose
30 %

Exceeds Expectations

Storyboard is clear and creative. The message leaves a lasting impression on the viewer. The message is clearly targeted to impact the intended audience. The PSA has a clear and universal purpose.
Meets Expectations

The storyboard is clear. The message leaves an impression on the viewer. The message clearly addresses the intended audience. the purpose of the PSA is clear.
Partially Meets Expectations

The storyboard is mixed-up. It leaves little impression on the viewer. Some aspects are off-message for the intended audience. The purpose of the PSA is clear after initial clarification
Does Not Meet Expectations

The storyboard is unclear. The message leaves no impression on the viewer and is off-target for the intended audience. The purpose of the PSA is not clear.
Support and Details
25 %

Exceeds Expectations

The storyboard is complete with appropriate research, information, and other support for the message. The support and details are comprehensive and connected to the message. Everything in the storyboard is there for a reason.
Meets Expectations

The Storyboard shows some research, and information. The support and details are clearly connected to the message. Most of what is in the storyboard is there for a reason.
Partially Meets Expectations

Minimal research, information, or other details are included. There is no unifying connection between the storyboard and the PSA message.
Does Not Meet Expectations

No research, information, or other details are included in the storyboard.
Creativity and Execution
25 %

Exceeds Expectations

Images, special effects, and superscript communicate creative ideas and execution. The storyboard incorporates innovative and original ideas.
Meets Expectations

Images, effects, and superscript communicate some creativity. The storyboard incorporates many original ideas.
Partially Meets Expectations

Images, effects, and superscript communicate a general creativity. The storyboard incorporates one or two original ideas.
Does Not Meet Expectations

Images, special effects, and superscript communicate generic ideas.
Production Value
20 %

Exceeds Expectations

Enhancing costumes, props, setting, and music are specifically identified.
Meets Expectations

Some ideas for enhancing costumes, props, setting, and music are included.
Partially Meets Expectations

Either costumes or props or setting or music are identified.
Does Not Meet Expectations

No mention of costumes, props, setting, or music are included.



Keywords:
  • social issues, public service announcement, media literacy

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