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iRubric: Viscom 100 Principles and Elements rubric
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Viscom 100 Principles and Elements
Viscom 100 Principles and Elements
Assess the students understanding of the Principles and Elements of design. They will be given a brief test asking them to list and define the primary principles and elements of design. This will be followed with a timed exercise on the computer that asks them to design an advertising page layout for a specific product or service. They will be provided a digital worksheet with all visual elements required to complete the exercise. They must be guided by design principles as they organize and design an original page layout. These collective exercises will then be hung on the wall where a group evaluation will be discussed. Each student will be asked to share their concerns as they worked to solve this visual problem.
Rubric Code:
J3WA76
By
dzulkifli
Ready to use
Public Rubric
Subject:
Arts and Design
Type:
Assignment
Grade Levels:
(none)
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Poor
1 pts
Good
2 pts
Excellent
3 pts
test
Poor
Student does not understand basic principles and elements
of design or their relationship to the design process.
Good
Student lists most or all of the principles and elements of design correctly but does not fully understand their meaning as they relate to the design process.
Excellent
Student lists correctly all of the principles and elements of design and defines each with a clear understanding of their contribution to the design process.
exercise
Poor
Student does not demonstrate an understanding of visual order or when one visual element over another should be emphasized for its importance or effect.
Good
Student demonstrates an ability to provide visual order within a specified format but does not do so dynamically so as to attract viewer interest.
Excellent
Student unifies all visual elements within a specified format with good taste and strong design sensibilities, and emphasizes key elements over others for effective and dynamic visual communication.
wall critique
Poor
Student struggles to explain how they utilized design principles and elements and does not contribute to the group discussion.
Good
Student participates in group evaluation but is hesitant with verbal responses when called upon.
Excellent
Student participates in group evaluation and shares information easily that might improve their own work, and the work of others.
Subjects:
Arts and Design
Types:
Assignment
Writing
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