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iRubric: Logo Design rubric
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Logo Design
Logo Design
You will create a new company logo, You will be using Photoshop/Illustrator for this endeavor. Logo must be relevant to your chosen business it must CLEARLY identify what type of company you are, use appropriate fonts, color and balance in your design according to good design principles discussed in class.
Rubric Code:
HB8359
By
roybowden
Ready to use
Public Rubric
Subject:
Arts and Design
Type:
Project
Grade Levels:
9-12
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Business Logo
Excellent
25 pts
Good
15 pts
Fair
10 pts
Poor
5 pts
Logo Design
Excellent
Logo clearly identifies person, group or organization for which business logo is designed for. Logo is designed to clearly communicate with intended audience, Provides descriptive words and ALL images used are clear.
Good
Logo does not clearly identify person, group or organization for which business logo is designed for. Logo is not designed to clearly communicate with intended audience, Provides descriptive words but only SOME images used are clear.
Fair
Logo does not clearly identify person, group or organization for which business logo is designed for. Logo does not communicate with intended audience. Does not provide descriptive words. Images used are distracting.
Poor
Logo is poorly designed and does not clearly identify person, group or organization for which business logo is designed for. Images are pixelated and distracting to design. Very little effort was put into design.
Professionalism
Excellent
Logo is well designed, attractive, very professional, does not have any spelling errors, EXCELLENT consideration of balance and use of images. Logo is not too busy.
Good
Logo is somewhat well designed, somewhat attractive, somewhat professional, has very little spelling errors, GOOD consideration of balance and use of images. Logo is too busy and crowded.
Fair
Logo is lacking and not designed well. Logo does not look professional, and has spelling errors. Fair consideration of balance and use of images.
Poor
Logo is lacking and not designed well. Logo does not look professional, and has spelling errors. Poor consideration of balance and use of images. Very little effort was put into design.
Use of Fonts & Balance
Excellent
Logo is well designed, attractive, original artwork, and highly relevant. Excellent use of Fonts and Balance.
Good
Logo is somewhat well designed, not original artwork. Good use of Fonts and Balance.
Fair
Logo is poorly designed, not original artwork. Poor use of Fonts or Balance.
Poor
Logo is poorly designed, not original artwork. Poor use of Fonts or Balance. Very little effort was put into design.
Class time
Excellent
Excellent use of class time was used. Student put great effort into designing logo. Student stayed on task and finished project within deadline.
Good
Good use of class time was used. Student put good effort into designing logo. Student stayed on task some of the time, finished project within deadline.
Fair
Fair use of class time was used. Student put some effort into designing logo. Student did not stay on task to complete project within deadline.
Poor
Poor use of class time was used. Student put very little effort into designing logo. Student missed deadline due to poor time management. Did not meet deadline.
Keywords:
Logo and Business Cards
Subjects:
Arts and Design
Business
Communication
Types:
Project
Assignment
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