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iRubric: Digital Storytelling - Book Pitch Rubric

iRubric: Digital Storytelling - Book Pitch Rubric

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Digital Storytelling - Book Pitch Rubric 
Rubric Code: H55343
Ready to use
Public Rubric
Subject: English  
Type: Project  
Grade Levels: 9-12, Undergraduate

Powered by iRubric Digital Storytelling - Book Pitch
  Superior

100 pts

Excellent

89 pts

Good

79 pts

Fair

69 pts

Poor

59 pts

Content - Summary
25 %

How well are setting, character and plot summarized?

Superior

Presentation includes a comprehensive summary of book's setting, characters and plot (ending is not required if including a tease)
[25.00 pts]
Excellent

Presentation includes an adequate summary of book's setting and characters, with some plot (basic outline)
[22.25 pts]
Good

Presentation includes a basic summary of book's setting and characters, but covers little of plot
[19.75 pts]
Fair

Presentation includes a brief summary of book (contains at least Setting and main Character)
[17.25 pts]
Poor

Presentation includes little to no summary of book's setting, characters and plot
[14.75 pts]
Content - Audience & Hook
25 %

How clearly described is the intended audience and marketing hook?

Superior

Presentation includes a clear description of intended audience and a distinct marketing hook (verbal or visual)
[25.00 pts]
Excellent

Presentation includes a clear description of intended audience and an unclear marketing hook
[22.25 pts]
Good

Presentation includes a vague description of intended audience and an unclear marketing hook
[19.75 pts]
Fair

Presentation includes a vague description of intended audience, but no distinct marketing hook
[17.25 pts]
Poor

Presentation includes no description of intended audience and no distinct marketing hook
[14.75 pts]
Creativity
30 %

How creative was the content and execution of project?

Superior

Content and execution clearly shows creativity in use of visual, audio, video elements, as well as unique effort at arrangement of said elements
[30.00 pts]
Excellent

Content and execution shows creativity in use of visual, audio and video elements, with some effort at arrangement
[26.70 pts]
Good

Content and execution shows creativity in use of visual, audio and video elements, but little effort to arrangement
[23.70 pts]
Fair

Content and execution shows some creativity but limited use of visual, audio or video elements and no effort to arrangement
[20.70 pts]
Poor

Content and execution showed little to no creativity, using little to no visual, audio or video elements
[17.70 pts]
Composition Features
15 %

Did the presentation stay within the time limits (1-3 min)?
Were there any spelling, grammar, formatting or citation errors?

Superior

Presentation was at a minimum of 1 minute, but no longer than 3 minutes. Content contains no errors of spelling or grammar, and provides appropriate formatting and citation of materials
[15.00 pts]
Excellent

Presentation was at a minimum of 1 minute, but no longer than 3 minutes. Content contains no errors of spelling or grammar, and/or a few errors or formatting or citation
[13.35 pts]
Good

Presentation was at a minimum of 1 minute, but went over the 3 minute maximum. Content contains some errors of spelling or grammar, and errors of formatting and citation
[11.85 pts]
Fair

Presentation did not meet minimum of 1 minute in length. Content contains some errors of spelling or grammar, and several errors of formatting and citation
[10.35 pts]
Poor

Presentation did not meet minimum of 1 minute in length. Content contained several errors in spelling, grammar, and has little to no formatting or citation
[8.85 pts]
Focus Group Reaction
5 %

What was the general reaction from the Focus Group at time of Pitch?

Superior

Focus Group showed an almost completely positive reaction, with a majority voting for publication.
[5.00 pts]
Excellent

Focus Group showed an overall positive reaction, with about half of the members voting for publication.
[4.45 pts]
Good

Focus Group showed a mixed reaction, with about half positive and half negative. There was also several votes for publication, but less than half.
[3.95 pts]
Fair

Focus Group showed an overall negative reaction, with at least voting against publication.
[3.45 pts]
Poor

Focus Group showed an almost completely negative reaction, with a majority voting against publication.
[2.95 pts]




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