4 pts
3 pts
2 pts
1 pts
Completed with logo and business address, phone, fax, email and web address. Table of contents includes Categories and page numbers.
Basic Description Business Product or Service Legal structure Location & Facilities
Product, Price, Place, Promotion
Target market, Customer Analysis, Competition
Clear, concise with logical sequence of information. Check spelling, grammar, capitalization, punctuation and sentence structure. Minimum 5 pages typed, 12 point font, Times New Roman, 1 " margins, Bold and Underline Titles.
Keeps the reader's attention Helps make plan visually attractive to reader Created advertisement and business card.
Cited sources of information. MLA Style on seperate page