iRubric: Personal Brand Project rubric

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Personal Brand Project At the end of the Identity Unit, students will be asked to complete a personal brand project. Rubric Code: GXW5BWW By garmida Ready to use Public Rubric Subject: English Type: Project Grade Levels: 9-12

Personal Brand Project
	4 1 pts	3 2 pts	2 3 pts	1 (N/A)
Depth of Reflection	4 Demonstrate a conscious and thorough understanding of the writing prompt and the subject matter.	3 Demonstrate a thoughtful understanding of the writing prompt and the subject matter.	2 Demonstrate a basic understanding of the writing prompt and the subject matter.	1 Demonstrate a limited understanding of the writing prompt and subject matter. This reflection needs revision.
Support Enter description	4 Use specific and convincing examples from the materials studied to support claims in your own writing, making insightful and applicable observations.	3 Use relevant examples from the materials studied to support claims in your own writing, making applicable observations.	2 Use examples from the materials to support most claims in your writing.	1 Use incomplete or vaguely developed examples to only partially support claims with no connections made between materials.
Language Use Enter description	4 Use stylistically sophisticated language that is precise and engaging, with notable sense of voice, awareness of audience and purpose, and varied sentence structure.	3 Use language that is fluent and original, with evident a sense of voice, awareness of audience and purpose, and the ability to vary sentence structure.	2 Use basic but appropriate language, with a basic sense of voice, some awareness of audience and purpose and some attempt to vary sentence structure.	1 Use language that is vague or imprecise for the audience or purpose, with little sense of voice, and a limited awareness of how to vary sentence structure