iRubric: Grade 7 Business Commercial rubric

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Grade 7 Business Commercial Grade 5/6 Radio Advertisement Rubric Code: GXW27B4 By brycerose Ready to use Public Rubric Subject: English Type: Presentation Grade Levels: 6-8

Advertisment Create a 30 second advertisement for your product
	Proficient 4 pts	Progressing 3 pts	Developing 2 pts	Needs Improvement 1 pts
Content -Incorporates three or more components of a successful ad. -Catchy phrase or jingle	Proficient -Advertisement very effectively includes more than three components of a successful ad. -Includes a creative catchy phrase or jingle	Progressing -Advertisement effectively includes three components of a successful ad. -Includes a catchy phrase or jingle	Developing -Advertisement effectively includes less than three components of a successful ad.	Needs Improvement -Advertisement does not effectively include the components of a successful ad.
Mechanics -30 seconds long -Product name is stated	Proficient -Advertisement is 30 seconds -Product name is clearly stated	Progressing -Advertisement is only slightly below 30 seconds -Product name is stated b	Developing -Advertisement is under 30 seconds -Product name is somewhat stated	Needs Improvement -Advertisement is significantly shorter 30 seconds -Product name is not stated
Creativity -Advertisement is interesting, creative, and grabs the audience's attention	Proficient -Advertisement is entertaining and grabs the audience's attention	Progressing -Advertisement is interesting, and entertaining for most of the audience	Developing -Advertisement is somewhat interesting, and entertaining for some of the audience	Needs Improvement -Advertisement is not interesting or entertaining for the audience
Presentation -Voice quality -Speaking volume and speed	Proficient -Presentation is well practiced, with excellent expression -Speaking volume and speed allows for easy understanding	Progressing -Presentation is practiced, with good expression -Speaking volume and speed allows for fairly easy understanding	Developing -Presentation is somewhat practiced, with some expression -Speaking volume and speed allows for some understanding	Needs Improvement -Presentation is not practiced and the radio commercial has no expression -It is difficult to hear the presentation