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iRubric: Marketing Design rubric

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Marketing Design Completing a marketing design campaign, including Rubric Code: G9W24A By nodnarb3820 Ready to use Public Rubric Subject: Arts and Design Type: Project Grade Levels: 9-12

Marketing Design
	Far Below Expectations 1 pts	Below Expectations 2 pts	Meets Expectations 3 pts	Exceeds Expectations 4 pts
Design Portfolio	Far Below Expectations All/most part of design portfolio missing or incomplete.	Below Expectations 1-2 parts of design portfolio incomplete	Meets Expectations Design portfolio complete (Program, Poster, special Item).	Exceeds Expectations N/A
Unified Design	Far Below Expectations Poster and Program severely lacking in some area including but not limited to: Color, advertising text, etc. and are not of the same design concept.	Below Expectations Poster and Program severely lacking in some area including but not limited to: Color, advertising text, etc. but it is evident that they are of the same design idea.	Meets Expectations Poster and Program are of the same design aesthetic. They are an adequate representation of the show.	Exceeds Expectations Poster and Program are of the same design aesthetic. Design artwork goes above and beyond, is intriguing and pleasing to the eye.
Artwork and Imagery	Far Below Expectations Artwork is not related to 'The Hobbit'	Below Expectations Artwork is questionably related to 'The Hobbit.' It is not immediately discernable or the artwork is of a quality that makes it distracting to the advertising of the show.	Meets Expectations Artwork is related to the show. It is of an adequate quality and does not take away from the overall design.	Exceeds Expectations Artwork is related to the show. Goes above and beyond the normal marketing poster.
Effort and Care	Far Below Expectations Not presented in a way that shows care or effort. Drawings are incomplete, folded, messy.	Below Expectations Drawings are incomplete, color is applied outside of the lines, etc.	Meets Expectations Drawings are complete, unfolded, and are fit for presentation.	Exceeds Expectations Much care is evident. Drawings may be mounted or stored in a way that does not ruin them.