iRubric: Sonnet Commercial Script rubric

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Sonnet Commercial Script TV Commercial Students will create a 1:00-1:30 second commercial that alludes to a sonnet and persuades the target audience to buy a product. Rubric Code: G23X3W4 By cpdelavega Ready to use Public Rubric Subject: English Type: Project Grade Levels: 9-12

Commercial Rubric
	1 5 pts	2 6 pts	3 8 pts	4 10 pts
1. Organization	1 Audience cannot understand commercial because there is no sequence of information. Time is under 60 seconds or over 90 seconds.	2 Audience has difficulty following commercial because there is no sequence of information. Close to time constraint.	3 Commercial mostly shows information in logical sequence which audience can follow. Time constraints followed 1:00-1:30.	4 Commercial shows information in logical, interesting sequence which audience can follow. Time constraints followed 1:00-1:30.
2. Content	1 Content is weak. Audience is not persuaded to buy the product.	2 Commercial is confusing and audience is somewhat unclear if they should buy the product.	3 Commercial is clear and it give a great need for the audience to buy the product.	4 Commercial is very clear and it gives a great need for audience to buy the product.
3. Sonnet	1 The poem in the script is not a sonnet.	2 The sonnet and commercial do not align with a central theme.	3 The sonnet and commercial effectively connect with theme and audience.	4 The sonnet and commericial are nuanced, persuasive, and memorable.