iRubric: Advertisement rubric

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Advertisement Advertisement Create an advertisement using the opinion-making signals that we have been discussed. Rubric Code: F2X47X7 By CelynAranez1 Ready to use Public Rubric Subject: English Type: Assessment Grade Levels: 6-8, Graduate

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	Below Average 3 pts	Average 4 pts	Above Average 5 pts
Product name 10 %	Below Average There is no name for the product.	Average The product name is not included in the ad.	Above Average There is a product name, and it is included in the ad.
Picture of the product 20 %	Below Average There is no picture of the product.	Average The picture of the product is unrecognizable.	Above Average The picture is either drawn, or reproduced and it is represents the product.
Idiom Use and Persuasion 50 %	Below Average The ad misuses the idiom and does not make sense.	Average The ad contains an idiom that is used somewhat correctly.	Above Average The ad contains an idiom that matches the product being sold and is used correctly.
Appeal to Target Audience 10 %	Below Average The ad is bland and not appealing to the target audience.	Average The ad is somewhat attractive and appealing to the target audience.	Above Average The ad is very colorful, attractive, and appealing to the target audience.
Creativity 10 %	Below Average The creator does the minimum required.	Average The creator does something a little more than just a picture of the product.	Above Average The creator does something totally above and beyond what was expected of the product.