iRubric: Movie Trailer Project rubric

Scenes are chosen appropriately. They are filled with text, action, or other relevant moments. The trailer follows three act structure that introduces the viewer with exposition, creating intrigue and flow. Incorporates creative shot variety throughout. Makes the viewer want to go see the full movie.

Scenes are chosen appropriately, for the most part, the viewer may be left confused by a lapse in continuity. The trailer roughly follows a three-act structure but may have some misplaced action. An attempt was made at shot variety. A few scenes might not be relevant or may be questionable.

Scenes chosen do not add to the trailer and are weak. Trailer does not follow a three-act structure, and may have many continuity errors. Many clips are lengthy with little to no shot variety. Viewer is left questioning what the full movie is about.

Choice of scenes are disjointed. Cannot tell that video is a movie trailer.

Video submission was not edited by submitting student.

Background music and sound FX always balanced well. Music and FX enhance mood/pacing. Creative/appropriate use of sound effects, narration, etc.

Background music and sound FX usually balanced well (doesn't overpower the main audio or VO). Music, FX and narration appropriate to mood/pacing.

Music did not fit or sound and voices were impossible to hear. Background music overly loud or too quiet. Narration sound stilted, unrehearsed or lacking energy and motivation. * Sound FX unrelated or sounds fake. Sound FX too loud or too faint.

No music or impossible sound quality.

Video submission was not edited by submitting student.

Clips show no slack time and begin and end with thought to action. All transitions between clips appropriate, suit the mood and content and smooth the flow from one scene to the next.Variety of pacing and changes fit the "mood" of the content. Pacing keeps viewers interested. All video clips fit the storyline and transition between scenes thoughtfully executed. Audio transitions are smooth and free of popping noise. Audio mixed properly and levels are consistent

Most clips edited to remove slack time and to begin and end with thought to action. Most clips edited to remove slack time and to begin and end with thought to action. Basic transitions used appropriately and the types of transition usually added as appropriate to the scene. Most video clips move at a steady pace, fast enough to keep the audience interested and slow enough to tell the complete story.

Clips begin or end with slack time or in mid-action.Transitions like dissolves or wipes are used too many times, or there are too many different transitions used without thought or purpose. Audio levels not consistent. Many clips feel too long or too short and leave out essential action or dialogue.

Little to no attention seems to be paid to how the trailer was edited together.

Video submission was not edited by submitting student.