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iRubric: Rhetorical Analysis rubric

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Rhetorical Analysis 
Students are asked to pick a media artifact (movie, TV show, advertisement, etc.) and then apply one of the rhetorical models we have covered to provide insight and analysis through that lens.
Rubric Code: EX9874A
Ready to use
Public Rubric
Subject: Communication  
Type: Writing  
Grade Levels: Undergraduate

Powered by iRubric Rhetorical Analysis
  Poor

5 pts

Fair

10 pts

Good

15 pts

Excellent

20 pts

Artifact

Poor

Chose an artifact that was difficult to assess and didn't explain it thoroughly enough
Fair

Chose one that was difficult to assess but did an adequate job of explaining the artifact and it's importance.
Good

Chose an artifact that was assessable and did a good job explaining the artifact and it's importance.
Excellent

Chose a very assessable artifact and both concisely and completely explained the artifact and it's importance.
Model

Poor

Chose a model that either didn't apply or was under-explained by the author.
Fair

Chose a model that was under-explained or introduced.
Good

Chose and applied an appropriate model in a good manner.
Excellent

Chose and applied an excellent model in a creative manner.
Analysis/Conclusions

Poor

Did not clearly identify the conclusions of the analysis.
Fair

Identified the basic points of analysis applying the model to the artifact.
Good

Clearly identified the points of analysis and applied them well to the artifact
Excellent

Clearly identified the points of analysis, applied them in creative ways, and introduced a new way of looking at the artifact through the application.
Grammar and Style

Poor

Wrote with several grammatical and stylistic errors. Distracting
Fair

Wrote with some grammatical and stylistic errors. Noticiable
Good

Wrote with a few grammatical and stylistic error. Didn't impede reading.
Excellent

Wrote with excellent grammar and style.
APA Formatting

Poor

Did not follow APA formatting
Fair

Followed APA formatting with several errors.
Good

Followed APA formatting with minor errors.
Excellent

Followed APA formatting with virtually no errors.




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