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Desktop Publishing 
Desktop Publishing
Business Card, Letterhead, Flyer, Brochure, and Newsletter
Rubric Code: E7B8B6
By twinklestar
Ready to use
Public Rubric
Subject: Computers  
Type: Project  
Grade Levels: 6-8

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  Poor

6 pts

Fair

8 pts

Good

10 pts

Business Card

Poor

Unfinished, or finished with two or fewer of the required parts
Fair

Finished with three of the four required parts
Good

Finished with the following parts:
-Student Name
-Business Name
-Business Logo and/or slogan
-Contact Information
Letterhead

Poor

Unfinished, or finished with two or fewer of the required parts
Fair

Finished with three of the four required parts
Good

Finished with the following parts:
-Business Name
-Business logo and/or slogan
-Contact Information
-Ample blank space to type a letter in
Flyer

Poor

Unfinished or finished with three or fewer of the required parts
Fair

Finished with four of the required parts
Good

Finished with the following parts:
-Business Name
-Business logo and/or slogan
-Contact Information
-Date
-Sale information
-Busines
Brochure

Poor

Unfinished, or finished with two or fewer of the requried parts
Fair

Finished with three of the four required parts
Good

Finished with the following parts:
-Title panel with name of business and business logo and/or slogan
-Back panel with contact information
-Inside flap with business history
-three inside panels with product information
Newsletter

Poor

Unfinished, or finished with three or fewer of the required parts
Fair

Finished with only four to five of the required parts
Good

Finished with the following parts:
-Name of newsletter
-Date of newsletter
-Company Name
-Company logo and/or slogan
-At least two clip art pictures
-At least five articles
Spelling and Grammar

Poor

Student has made more than 20 spelling or grammar errors
Fair

Students has made between 11 and 20 spelling or grammar errors
Good

Student has made fewer than 10 spelling or grammar errors
Consistency

Poor

The students has been consistent in three or fewer elements
Fair

The students has been consistent in four of the elements
Good

The student has been consistent with the following elements:
-design
-color
-font
-pictures
-information
-alignment
Balance

Poor

Students show little to no attention to balance in his/her publications
Fair

Students shows adequate knowledge of balance in his/her publications
Good

The student has demonstrated a knowledge of balance as follows:
-using pictures and shapes to balance the page
-sizing pictures and font appropriately, and
-making sure vertical and horizontal balance occurs
White Space and Unity

Poor

The student has not demonstrated knowledge and use of the rules of white space and proximity
Fair

The student has demonstrated fair knowledge and use of the rules of white space and proximity
Good

The student has demonstrated good knowledge and use of the rules of white space and proximity
Contrast

Poor

The student has not used contrast in their publications
Fair

The student sometimes uses contrast appropriately
Good

The student has used contrast appropriately to highlight important information. This could be in size, color, location, borders, or any other way




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