iRubric: Marketing Rubric

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Marketing Rubric Marketing Rubric Rubric Code: E5BXAC By gandhiarti Ready to use Public Rubric Subject: Business Type: Project Grade Levels: (none)

Marketing Project
	Fair 1 pts	Good 2 pts	Excellent 3 pts
Idea Generation	Fair Comes up with 3 or less different ideas of executing the project objective	Good Comes up with 4-6 different ideas of executing the project objective	Excellent Comes up with 7 or more different ideas of executing the project objective
Organization	Fair The thoughts are incoherent and structure and logical flow is also missing	Good The thoughts are coherent but structure and logical flow is missing	Excellent The thoughts are coherent, structured and flow logically
Use of Case Studies	Fair Use of Case studies and examples for 50% of the ideas or less	Good Use of Case studies and examples for more than 50% of the ideas	Excellent Use of Case studies and examples for every idea