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iRubric: Energy Business Plan - Project Rubric

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Energy Business Plan - Project Rubric 
Students develop a business plan for a energy business that they and their group will be starting in the state of Texas. Each group will be responsible for all portions of the comprehensive plan that covers everythnig, including Executive Summary, Company Description, Description of Products and Services, Market Analysis, Strategy&Implementation.
Rubric Code: DBXB45
Ready to use
Public Rubric
Subject: Business  
Type: Project  
Grade Levels: 9-12

Powered by iRubric Business Plan Project
100 %
  Excellent

10 pts

Good

9 pts

Fair

7 pts

Poor

5 pts

Incomplete

0 pts

Meets Goal of Business Plan
10 pts

Convinces reader that business is sound and has opportunity for success

Excellent

Meets or Exceeds Highest Expectations
Clearly shows sound plan and opportunity for success
Good

Above Expectations
Has evidence to show sound plan and opportunity for success
Fair

Meets Expectations
Mentions a few items that would show possible success and some planning
Poor

Does not meet expectations
Does not show evidence that the buisiness plan would be successful.
Incomplete
Executive Summary 1.0
20 pts

Company description, market analysis, management, financial plan, and fundss required

Excellent

Meets or Exceeds Highest Expectations

Completed all content for this area.
Good

Above Expectations

Completed most content.
Fair

Meets Expectations

Missing some content
Poor

Does not meet expectations

Missing most content
Incomplete

Did not write Executive Summary
Missed entire page.
Company 2.0
10 pts

or Service
History and Key assets

Excellent

Meets or Exceeds Highest Expectations

Completed all content for this area.
Good

Above Expectations

Completed most content.
Fair

Meets Expectations

Missing some content
Poor

Does not meet expectations

Missing most content
Incomplete

Did not write Company section 2.0 Missed entire page.
Products or Services 3.0
10 pts

Product Description
Features & Benefits
Development

Excellent

Meets or Exceeds Highest Expectations

Completed all content for this area
Good

Above Expectations

Completed most content.
Fair

Meets Expectations

Missing some content
Poor

Does not meet expectations

Missing most
Incomplete

Did not write Products & Services section 3.0 Missed entire page.
Market Analysis 4.0
10 pts

Target Market, Market Trends, and SWOT analysis

Excellent

Meets or Exceeds Highest Expectations
Completed all content for this area.
Good

Above Expectations

Completed most content.
Fair

Meets Expectations

Missing some content
Poor

Does not meet expectations

Missing most content
Incomplete

Did not write Market Analysis section 4.0 Missed entire page.
Strategy and Implementation
10 pts

Philosophy
Internet Strategy
Marketing Strategy

Excellent

Meets or Exceeds Highest Expectations

Completed all content for this area.
Good

Above Expectations

Completed most content.
Fair

Meets Expectations

Missing some content
Poor

Does not meed expectations

Missing most content.
Incomplete

Did not write Strategy & Implementation section 5.0 Missed entire page.
Clarity
10 pts

Sentences are Clear and professionally written.

Excellent

Meets or Exceeds Highest Expectations

Sentences are Very Clear with no spelling or grammar errors
Good

Above Expectations

Sections are written in Clear Sentences with few spelling or grammar errors
Fair

Meets Expectations

Sections are clear but may have Spelling or Grammar errors that interfere with professionalism.
Poor

Does not meet expectations

Sections are not clear and/or there are glaring Spelling or Grammar errors
Incomplete

Project is illegible or otherwise unreadable.
Logcal/Feasible
10 pts

Estimates of space and money needed and earned make sense in a hypothetical "ten years from now" situation

Excellent

Meets or Exceeds Highest Expectations

All monitary and spacial amounts are clearly thought out and Logical/Feasible
Good

Above Expectations
All monitary and spacial amounts are Logical/Feasible
Fair

Meets Expectations
All monitary and spacial amounts are somewhat Logical/Feasible
Poor

Does not meet expectations
Monitary and spacial amounts are Illogical and/or not Feasible
Incomplete

Student did not specify any specific spaces or monitary values
Creativity
10 pts

Keeps the reader's attention

Idea for business includes details that would make people want to go there.

Excellent

Meets or Exceeds Highest Expectations

Business idea is very creative and written in a way that keeps your attention by including many details.
Good

Above Expectations

Business idea is very creative with some details that keep your attention.
Fair

Meets Expectations

Business idea is creative but plan does not include details to draw in the reader.
Poor

Does not meet expectations

Buisiness plan shows very little creativity or attention to detail
Incomplete

Student did not write a buisiness plan or copied the example plan almost word-for word.



Keywords:
  • Entrepreneurial Business Plan

Subjects:

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